SFIA Debuts Start-Up Workshop At Litigation, Regulatory & Risk Management Summit
The ‘Start-Up Workshop’ will provide an interactive platform for startups to receive insight from established sports & fitness brands and legal experts attending 2017 LR2MS.

SnowSports Industries America Extends Contract With Denver
At the kick-off day of education for the SnowSports Industries America’s (SIA) annual Snow Show in Denver, CO, the organization announced, along with VISIT DENVER, The Convention & Visitors Bureau, that they have extended their contract in The Mile High City through 2030.
SIA To Stream Programs From The Snow Show
SnowSports Industries America (SIA) will stream live programs from the Snow Show in Denver on January 25, 26 and 27 at www.snowsports.org.

Callaway Golf Signs Global Golf Superstar Michelle Wie
Wie will add to Callaway’s group of talented young players, a list that includes Patrick Reed, 2016 Masters Champion Danny Willett, Wes Bryan, Ollie Schniederjans, Ryo Ishikawa, Branden Grace, Thomas Pieters, and Daniel Berger, who officially joined the company as a Tour Staffer this week.
Capital One’s Credit Card Deal With Cabela’s To Miss Deadline
Capital One Financial Corp. indicated on Wednesday that it doesn’t expect to receive regulatory approval of its acquisition of Cabela’s credit card business prior to October 3, 2017, when the deal can be terminated by either party.

OIA On The Uncertain Future Of America’s Public Lands
Executive Director Amy Roberts and VP of Government Affairs Alex Boian spoke with SGB about the growing threat and why the outdoor industry needs to unite and fight.

Tiger Woods Switching To TaylorMade Golf Clubs
Tiger Woods, who had been using Nike equipment since turning pro in 1996, signed a multi-year contract with TaylorMade for all clubs except the putter.
Macy’s Launches Ideology Men’s Activewear Line
Macy’s announced an expansion of the retailer’s Ideology activewear line with the launch of ID Ideology, a men’s collection available exclusively at 250 Macy’s stores and online at macys.com.

Kari Traa Names Verde As PR Agency of Record
Verde will help the Norwegian women’s apparel brand tell its story in North America with media relations and creative communication strategies.
Nike Swim Distribution To Expand In Europe
Perry Ellis International Inc. entered into Nike Swim distribution agreements in Europe with Action Sports Sportartikel GmbH Group for Germany, Austria, Switzerland, Netherlands, Belgium and Luxembourg, Tennis Fashion AB for Sweden, Norway, Finland and Denmark and Proged Group for Spain and Portugal.
Dick’s Awards $500,000 Sports Matter Grant To PGA Junior League Golf
Over the next three years, The Dick’s Sporting Goods Foundation will commit $500,000 through a Sports Matter grant to the PGA of America to provide thousands of underprivileged kids at Boys & Girls Clubs, The First Tee and other communities across the country the opportunity to learn to play golf.
PGA Merchandise Show Expects Crowds
The 64th PGA Merchandise Show in Orlando, January 25 to 27, is welcoming more than 40,000 golf industry professionals with more than 1,000 exhibiting golf companies and brands.

Vans Opens House Of Vans Chicago
The opening event will be marked with special live performances from Future Islands, Digable Planets and Chicago-based breakout artist, Noname.
Unifi’s Q2 Profits Dip
Strong performances in Asia and Brazil mostly offset weaker sales in the domestic market.
Sports Technology Start-Ups Featured At SXSW Competition
Five sports technology startups – Brizi, HorseAnalytics GmbH, Kymira, Season Share and Wyp Aviation – are being featured at the the ninth annual SXSW Accelerator Pitch Event.