Mammut Acquires Digital Outdoor Platform Mountain Hub
Swiss-based global apparel company Mammut on Wednesday announced the acquisition of digital outdoors platform Mountain Hub in a push to bolster the brand’s digital community, connection to consumers and integration of technologies across platforms. Terms were not disclosed.
Lululemon Appoints Calvin McDonald Chief Executive Officer
Lululemon Athletica Inc. appointed Calvin McDonald, who formerly led Sephora, to serve as chief executive officer, effective August 20, 2018.
What’s Behind Brooks Running’s Shop-In-Shop Initiative?
On June 16, Brooks Running announced the company was partnering with 30 run specialty shops in the U.S. and Canada to launch the company’s first shop-in-shop program. SGB Executive reached out to Mike Billish, VP of U.S. sales, to explore the new program.
Worldwide Distributors Names Sean Maygra President
Worldwide Distributors (Worldwide), the Kent, WA-based buying cooperative for independent retailers, has named Sean Maygra as president.
Starter To Sponsor Alliance Of American Football
Starter has signed as as the official on-field apparel and game-day uniform supplier to the Alliance of American Football when the alliance debuts in February 2019 as part of a multi-year deal with G-III by Carl Banks.
Unifi Unveils New Branding
Unifi Inc. announced the launch of the company’s new ‘True Innovation Starts in the Fiber’ branding, which highlights Unifi’s commitment to the development of innovative and sustainable performance fibers backed by a flexible, global supply chain.
U.S. Polo Assn. To Outfit USA Team For Westchester Cup
USPA Global Licensing Inc. (USPAGL), the official licensing arm and national broadcaster of the United States Polo Association (USPA), announced that U.S. Polo Assn. will be the official apparel outfitter for the USA team as they compete against England in the 2018 Westchester Cup.
OIA Releases First-Ever Sustainability Report
Outdoor Industry Association (OIA) released the association’s first-ever State of Sustainability in the Outdoor Industry report surveying 120 individual small, midsize and large companies in the outdoor industry to quantify the outdoor industry’s long-time collaborative efforts to reduce the impacts of its products and processes.
Outdoor Industry Leaders Issue Call-To-Action On Participation
Likening outdoor participation to a “leaky bucket,” the Outdoor Foundation Board Chair Sally McCoy, said at the OIA Industry Breakfast that the industry has been able to “get some people in but we’re losing more out the bottom.” Moreover, she said Outdoor Foundation research confirms “we’re late in the game” as far as reversing trends.
Nike Overhauls Compensation Structure After Internal Review
Nike Inc., according to an internal memo, plans to increase salaries for more than 7,000 employees after an internal pay review. The annual bonus awards process is also being changed.
Experience Counts … Demo Day Kicks Off Outdoor Retailer Summer Market
Outdoor brands took to Denver’s Confluence and Commons parks Sunday afternoon to showcase some of their newest offerings for 2019 and give retailers a chance to paddle SUPs, pedal e-bikes and check out dozens of products from water bottles to energy bars to a stand-to-pee accessory for women.
Brooks Running Releases New FastTrack Mobile Application
The Brooks FastTrack mobile application acts as a one-stop-shop for retailers to manage orders, check inventory and drop-ship directly to customers both inside and outside the physical retail store directly from a smartphone.
Ben Sherman Returns To Soho With NYC Concept Store
The Soho pop up location at 130 Greene Street will be open from September 1, 2018 through the holidays and will carry the entire Ben Sherman collection.
Eagles Nick Foles Leads NFL Licensing Sales In 1Q
Nick Foles, the Eagles quarterback and Super Bowl LII MVP, was the NFL’s top selling player for all league-licensed product sold from March 1 to May 31 this year, according to the NFLPA.
Norrøna Appoints Adam Chamberlain As U.S. Sales Manager
Norrøna, a Norwegian outdoor apparel brand, appointed outdoor industry veteran Adam Chamberlain as U.S. sales manager.
