SGB Apparel

Mizuno Signs Ronda Rousey

Mizuno has signed Ronda Rousey as the newest addition to the Mizuno roster of athletes in North America. She had been with Reebok.

Nike Provides Update On Impact of Coronavirus In China

In the context of the evolving dynamics related to the coronavirus in China, Nike Inc. said it is prioritizing the health and safety of its store associates and partners, in cooperation with local authorities. Similar to others in the marketplace, approximately half of Nike-owned stores have been temporarily closed, with corresponding dynamics across its partner stores.

Dick’s To Make $5M Donation To Support Girls’ Soccer

Dick’s Sporting Goods announced its 2020 Women’s Initiative highlighted by The Dick’s Foundation’s $5 million grant to U.S. Soccer Foundation’s ‘United for Girls’ Initiative. The retailer has also become the Official Sporting Goods Retailer of USA Softball.

Kansas City Chiefs Merchandise Surges Following Win

According to Fanatics, sales of Super Bowl championship merchandise across the Fanatics network of sites are up more than 70 percent YOY following the Kansas City Chiefs win. The team is on pace to become the second best-selling Super Bowl champion sellers of all-time, trailing only the Philadelphia Eagles in 2018. 

Valentine’s Day Spending Set To Increase 32 Percent

Those celebrating Valentine’s Day plan to spend an average $196.31 this year, up 21 percent over last year’s previous record of $161.96. Spending is expected to total $27.4 billion, up 32 percent from last year’s record $20.7 billion, according to the annual survey released by the National Retail Federation.

CGPR Sold To French/West/Vaughan

French/West/Vaughan (FWV), the public relations, advertising and digital marketing agency based in Raleigh, NC, announced the acquisition of CGPR, a public relations and marketing agency specializing in the active lifestyle, outdoor, ski, fashion, technology and travel sectors.