Fitbit Extends Corporate Wellness Offering with HIPAA Compliant Capabilities
Fitbit, Inc. announced that it supports HIPAA compliance, enabling Fitbit Wellness to more effectively integrate with HIPAA-covered entities, including corporate wellness partners, health plans and self-insured employers…
TrackingPoint Resumes Operations
TrackingPoint, a rapidly growing firearms accessories company that suspended operations in the spring, has resumed taking and fulfilling orders following the successful completion of a financial and operational restructuring…
Giro to Ship Recyclable Bike Helmet Next Spring
Giro, a brand of BRG Sports, unveiled a bicycle helmet at Interbike Wednesday that when damaged or ready for replacement, can be disassembled for recycling and composting…
Dick’s SG Sets Grand Openings for Two Ohio Stores
Dick's Sporting Goods Inc. set grand opening festivities for stores opening in Wooster, OH and Chillicothe, OH…
Shoe Carnival Appoints Two New Directors
Shoe Carnival, Inc. elected Jeff Gerstel, president and CEO of Dressbarn, a subsidiary of Ascena Retail Group, Inc., and Andrea Guthrie, formerly SVP of strategic new businesses at Claire’s Stores, Inc., as independent directors…
Oboz Sponsors the 2016 Radical Reels Tour
Oboz announced it is a major sponsor of the Banff Mountain Film and Book Festival 2016 Radical Reels Tour. Additionally, Oboz is the presenting sponsor of the Radical Reels People's Choice Award…
Backbone Media Lands Vista Outdoor Account
Vista Outdoor Inc. appointed active lifestyle agency Backbone Media as its agency of record for communications strategy and public relations outreach…
Snowsports Industries America Kicks Off Training Initiative
SnowSports Industries America officially launched Industry + Intelligence 365 to connect members, retailers, reps, and industry organizations through shared snow sports content…

Panama Jack Expands License to Add Fishing Apparel, Body Boards, and More
Panama Jack expanded its licensing agreement with Gulf Coast Panama Jack Inc to include fishing apparel, body boards, beach chairs, umbrellas and cabanas, beach towels and blankets, neoprene coasters and volleyballs…
EORA Elects New Board Members
Eastern Outdoor Reps Association (EORA) elected Michael Schmidt to his third consecutive term as association president, three new members to its board of directors and three new regional vice presidents…
Lifestraw Selects Outside Media as PR Firm
LifeStraw, which produces water filtration systems for public health and outdoor use, has selected Outside Media as its public relations and marketing agency…
Implus Acquires Harbinger for Fitness Segment
Implus has acquired Harbinger, a leader in strength and fitness accessories such as gloves, belts, straps, strength training aids, and functional fitness items. The brand joins Perfect Fitness and TriggerPoint as part of Implus's growing fitness segm
Magura USA to Distribute Lightweight Wheels
Magura USA has reached an agreement to distribute Lightweight wheels in North America beginning October 1…
OIWC Honors Women Leaders in Bicycle Industry
The Outdoor Industries Women’s Coalition (OIWC) announced the winners of OIWC’s 2015 Pioneering Woman and First Ascent Awards for the bike industry…
Confluence Outdoor Reshuffles U.S. Sales Leadership
Confluence Outdoor said Canadian Field Sales Director Kevin Henderson has assumed leadership for its sales operations in the western U.S. as part of a plan to accelerate growth of its independent specialty business…