New Ridge HIPE ACE 3L Hiking Jacket includes Recco technology to reinforce year-round outdoor safety
Agency: Verde Brand Communications
At Verde Brand Communications we believe the world is better seen from the saddle of a bike, from five miles into a trail run, from the top of a backcountry bowl the night after it’s snowed 12-plus, from the nose of a surfboard at glass off, or halfway up the crux pitch of an alpine climb.
MSR Introduces the FreeLite Stash Tent for Spring 2027
A versatile, packable, semi-freestanding backpacking tent designed for storm protection, comfort.

MSR Introduces New Coffee Accessories for Spring 2027
Two new cookware products for caffeine loving adventurers: the Titan Pour Over and French Press
Therm-a-Rest launches NeoAir TrailMix, NeoLoft XXL for 2027
The NeoAir TrailMix offers warmth, comfort, and value, and the NeoLoft XXL brings max sleep space.

Grassroots Outdoor Alliance 2026 Specialty Awards Winners
Skinny Skis, Smartwool win Retailer, Vendor of the Year in annual peer-driven awards.

Royal Robbins Launches Mosquito Protection Styles
New additions to best-selling Pucker and Spotless lines bring comfort and versatility for S27.

Vallon, Topo Designs Launch Limited Edition Howlin
The limited edition run is in collabration with Colorado-based Topo Designs.
CEP Introduces the New Pro Run Optaspeed Bowtech
Next-generation super trainer builds on the Omnispeed platform

Grassroots Outdoor Alliance 2026 Specialty Awards Nominees
Winners to be announced at the upcoming Grassroots Connect Show

Backpacker’s Pantry Celebrates 75 Years in the Wild
The company celebrates the miles, meals and community that have been supporting them since 1951.
POC Launches 2026 EF Pro Cycling Limited Edition Road Helmet
Team pink Cytal blends elite safety, aero performance, and fan-ready design for 2026 releases global
Rossignol Group Announces Growth Strategy
Year-round performance strategy drives growth and innovation across mountain sports.
Krimson Klover Achieves B Corp Certification
Reinforcing Commitment to Responsible Business and Women-Led Impact
POC Unveils New Amidal Road, Gravel Cycling Helmet
New Amidal adds to POC line of cycling helmets that offer aerodynamics paired with cooling
Scott Launches First Summer Product Including Recco
Scott Endurance SL Waterproof Jacket is the first warm-weather integration of Recco for the brand.









