Innovators Of The Year — Adidas, New Balance, Nike, Reebok And Under Armour
Team New Balance Athlete Brenda Martinez with the New Balance 3D Printed Zante Generate
Photo courtesy New Balance
For continued innovation in 3-D footwear
There seems to be new advances in 3-D printed or knitted footwear every day, too many to keep track of. But we’re pretty sure that if you combine all the technologies from the leading athletic footwear brands (including 3-D printed soles, midsoles and knitted and printed uppers) the industry could create an entirely machine-manufactured shoe without it ever touching a human hand. Is it fast enough and affordable yet? Nope, but we’re getting there.
Stay tuned to SGB Today for more Innovators of the Year, or read the entire issue here.
Nike in March introduced a custom track spike for sprinter Allyson Felix made possible through 3-D-print prototyping.
Photo courtesy Nike
Under Armour 3-D Printed Architech
Photo courtesy Under Armour
Adidas Futurecraft 3D
Photo courtesy Adidas