A16 Names Vendor and Rep of the Year

Adventure 16 named Icebreaker as its “2006 Vendor of the Year” and that Black Diamond’s Linh Nguyen has been chosen as “2006 Rep of the Year.” Adventure 16 judges its yearly recipients on a dozen criteria ranging from their dedication to specialty retail, to providing exemplary salesperson education, to giving back to the community and promoting causes which protect the natural environment and promote responsible outdoor education.

“We are very fortunate to be able to work with so many great manufacturers and reps in our business,” said John D. Mead, president of Adventure 16. “Every year, we think about the one company and the one rep who outdistanced the rest. Giving this recognition and thanks is a big deal for us.”

Mead went on to say, “Our friends at Icebreaker have provided us with an innovative, functional and beautifully designed merino wool layering system. They have also given us an exceptional level of support including merchandising, employee education and effective representation. Their dedication to the quality end of the specialty retail channel and their respect for nature, ethics and sustainability, is extraordinary. They never seem to be completely satisfied with what they accomplished last year and as a result continually ask how they can work with us to improve in the years ahead.”

Mead had this to say about A16’s Rep. of the Year: “We’ve had the pleasure of working with Linh for many years. He is a wonderful advocate for Black Diamond and its far reaching environmental initiatives. He is also a strong supporter of the specialty outdoor retailer and the climbing community. His level of hard work, tenacity, creativity and infectious enthusiasm are invaluable and greatly appreciated.”

A16 Names Vendor and Rep of the Year

Adventure 16, one the of the nation’s premier outdoor specialty stores, today announced that Royal Robbins has been chosen as “2003 Vendor of the Year” and that Mr. Joey Benaron has been chosen as “2003 Rep. of the Year”.

Adventure 16 judges its yearly recipients on a dozen criteria ranging from their dedication to specialty retail, to providing exemplary salesperson education, to giving back to the community and promoting causes which protect the natural environment and promote responsible outdoor education.

“We are very fortunate to be able to work with so many great manufacturers and reps in our business,” said John D. Mead, president and chairman of Adventure 16. “Every year, we think about the one company and the one rep who outdistanced the rest.”

Mead went on to say, “Our friends at Royal Robbins have not only provided us with progressive, functional, beautiful and well priced clothing, but they also help us reach out to our customers and promote the outdoor lifestyle. They never seem to be completely satisfied with what they accomplished last year and as a result continually ask how they can work with us to improve next year.”

“We are very honored to receive this recognition from A16,” said Francisco Morales, president of Royal Robbins. “We try to be the best partner we can to our retailers, and are gratified that A16 is pleased with both our product and our efforts to contribute to the growth of their business. This shows that when the retailer and the manufacturer work well together on a common goal, great things can be achieved.”

Mead had this to say about A16’s Rep. of the Year: “Benaron is an excellent partner. He is a wonderful advocate of the companies he represents and is at the same time an advocate of the specialty outdoor retailer. In the very short time he has been a rep, he has come to understand that constant interaction and relationship building with the ultimate customer and the salesperson on the shop floor is as important as his interaction with the buyer. His enthusiasm for his products and passion for outdoor activities are contagious.” Benaron represents Cloudveil, GCI Outdoor, Horny Toad, The Mountaineers, Moutainsmith and Teva and is vice president of The Donate-a-Pack Foundation.

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