Nike, Inc. recruited Muge Erdirik Dogan, a longtime fashion executive at Amazon, as chief technology officer. Jenny Freshwater, most recently Amazon’s vice president of traffic and marketing technology, will replace Dogan as VP of Amazon Fashion & Fitness.
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Nike Accuses New Balance, Skechers of Patent Infringement
Nike filed federal lawsuits against New Balance and Skechers, charging several New Balance shoes and Skechers sneakers with misusing the brand’s patented Flyknit technology for running, soccer and basketball shoes.
VF Corp. Appoints Former Nike President to Board
VF Corp. appointed former Nike executive Trevor A. Edwards to the company’s Board of Directors, effective October 22. Edwards served as president of Nike, Inc. from 2013 until 2018.
Nike Launches Connected Partnership Program with Hibbett Sports
Nike added Hibbett, Inc. as the latest partner for its Connected Partnership loyalty program, enabling its customers to access Nike member products and services.
Nike Wants Employees Back in Office More Days in 2024
Nike employees will be required to work in the office four days a week starting in January. Since May 2022, Nike has been requiring three days a week of office attendance.
Survey Sees Nike, Jordan, Lululemon Winning Popularity Contest with Gen Y + Z
While upstarts such as Hoka and On are making noise, Cowen’s sixth annual Gen Z and Millennial survey found Nike, Air Jordan and Lululemon hit new all-time highs in brand preference and showed material growth year-over-year in both 18-to-24 and 25–34-year-old cohorts.
Dimension 6 Fitness Hires COO and CFO To Support Nike Strength Launch
Dimension 6 Fitness entered into a licensing partnership with Nike to launch the Nike Strength fitness equipment line and hired Kevin Siebers, a nine-year Nike veteran, as COO and CFO.
Nike Launches Strength Equipment Range
Following its move to open fitness studios in partnership with FitLab, Nike has debuted Nike Strength, a line of premium strength training equipment.
Nike Partners with Sustainable Apparel Coalition on Decarbonization Tool
Nike and Target are among the primary backers of Sustainable Apparel Coalition’s new Manufacturer Climate Action Program that helps apparel giants measure emissions and set science-based targets.
EXEC: Wall Street Lukewarm on Nike’s Fiscal Q1 Results
Nike’s shares rose 6.7 percent on Friday after the company reported earnings in the fiscal first quarter ended August 31 handily topped expectations on stronger-than-expected margins, but many analysts were non-plussed, remaining concerned about sluggish growth trends, particularly in the North American wholesale channel.
EXEC: Nike Shares Surge as Meatier Q1 Margins, EPS Beat Offset Weaker NA Sales
The company’s CEO outlined a number of shortcomings that have created some recent challenges and laid out a future view that includes a more focused approach to performance running and delivering more compelling assortments, particularly when it comes to serving their women consumers, among other key areas.
Nike Misses Revenue Estimates on Weak North America; Profits Beat
Nike, Inc. reported profits slipped 1 percent in the fiscal first quarter ended August 31. Sales grew 2 percent on a currency-neutral basis as double-digit gains in China helped offset a 1 percent decline in North America. Earnings came in well above analyst targets but sales were slightly below.
EXEC: Jefferies Downgrades Nike, Foot Locker on Slowdown Concerns
Analysts at Jefferies downgraded Nike, Foot Locker and Urban Outfitters as survey data shows the resumption of payments on student loans may force families to limit their spending on apparel and sneakers. Nike’s sales are also expected to be pressured by lean inventory disciplines across wholesale channels and macro headwinds facing China.
Nike Extends Refurbished Program To Nike.com
Nike extended its Refurbished program to its website, offering discounts on refurbished sneakers. The company introduced the program at select Nike and Nike Factory Outlet stores in April 2021 to support its broader Move to Zero climate change initiative.
Nike Rise Store to Open in Birmingham, England
Nike plans to open a Nike Rise concept store in Birmingham, its second to open in the U.K. and the first outside of London, according to Hammerson, the British property development and investment company that owns Bullring.