Saucony plans to release its third collaboration with Bronx, NY native Joe Tips, called the To-Do List, globally on September 20.
The collection features two colorways of the Saucony ProGrid Omni 9 and, for the first time for Jae Tips, two kids’ Shadow 6000s. As a father of two, featured in the To-Do List campaign, Tips believes that “inspiration, goal setting and expression can start as a child, the same way it did for himself,” reported Saucony in a media release.
“There has been a ton of buzz surrounding the To-Do List collection since Jae teased it at Paris Fashion Week in June. We’re super excited about our upcoming global launch,” said Russ Pope, Saucony’s senior brand marketing manager. “Jae Tips is an integral member of the Saucony family, and our partnership provides the brand tremendous energy because of our strong alignment on values, community, and, of course, product and design. We feel very fortunate to be able to work together and are excited to share this drop.”
The collection takes inspiration from a Bronx lifestyle. Packaged in a custom-designed Jae Tips box, each sneaker in the collection is marked with a vibrant array of colors, “continuing to tell Jae Tips’ love for color theory,” and features a custom sock liner, graphic heel prints and tongue badging.
“I’m excited to continue the journey with Saucony and bring these new designs to life,” said Tips. “In a big city, with countless tasks on your to-do list, having a comfortable pair of shoes is essential. The ProGrid Omni 9 and Shadow 6000s were the perfect canvas for my creative expression, and I can’t wait for fans to experience it.”
The October release comes after Tips and Saucony were honored with the 2023 FNAA Collaboration Of The Year award and Collaborator Of The Year from Nice Kicks.
Like past releases with Tips, Saucony has multiple in-store events planned nationwide to meet him and view the collection ahead of the global release. Stops include Likelihood in Seattle, WA on September 13, DVSN West in Denver, CO, on September 15, and Kicking It in Austin, TX, on September 20.
Image courtesy Saucony
