Tefron Ltd., a producer of seamless intimate apparel and engineered-for-performance (EFPTM) active wear, appointed Amit Meridor as its CEO, effective Jan. 21.
Meridor brings to Tefron 15 years of direct experience in the textile industry, as well as executive managerial experience in business development, special situations and turnaround programs, which the Board of Directors believes will contribute greatly to Tefron's new phase of growth and development. Amit gained his textile industry experience working for NILIT Fibers Ltd, an Israeli manufacturer of high-quality yarn and fibers recognized for its high standards of manufacturing and innovation. Serving in a broad range of key managerial positions between 1990 and 2005, including the management of manufacturing processes and sales, Amit worked closely with Tefron and most other seamless producers around the world gaining valuable knowledge of the competitive landscape.
Following his work at NILIT, Meridor served for 3 years as VP for business development, sales and marketing at an esthetic device manufacturer, Syneron Medical. At Syneron, Amit built an international network of distributors, increasing international revenues and very importantly – diversifying Syneron's sales base.
Just prior to his appointment to Tefron, from 2008-2009, Meridor served as CEO of CMT Medical where he successfully executed a turnaround plan for the company and facilitated the merger of CMT Medical with a large European electronics and systems company.
According to Meridor, “Tefron has a strong international reputation for innovation on which I intend to capitalize as we rebuild customer and investor confidence in our ability to deliver the best products in the market. As part of the team, I look forward to leading the Company's expanding sales and international diversification efforts and to forging new relationships to expand Tefron's footprint in the industry.”
Tefron manufactures seamless intimate apparel, active wear and swim wear for name-brand marketers as Victoria's Secret, Nike, Target, The Gap, Banana Republic, J. C. Penney, Lululemon Athletica, Warnaco/Calvin Klein, Patagonia, Reebok and El Corte Englese, as well as other well known retailers and designer labels.
