Authentic Brands Group (Authentic) and wholesale apparel company One World Brands signed a new partnership for the Tapout brand. Through the deal, One World will design, manufacture and distribute sportswear, activewear and swimwear for men, women and kids.
“Partnering with One World Brands to expand Tapout’s offerings is an exciting opportunity for the brand,” said Scott Orenstein, VP of Heritage Brands, Lifestyle at Authentic. “This partnership aligns with our mission to bring exceptional products to market and introduce a range of products that embody the essence of Tapout, catering to a diverse and growing customer base.”
Authentic noted in a release that Tapout is a “global, hard-body fitness brand born from the roots of fighting and dedicated to motivation, discipline and determination.” The brand is “fueled by fitness at its core and inspires the athlete in every individual.”
The latest Tapout collections will include sportswear and activewear, including tees, pants, jackets, joggers, skirts, and swimwear in sizes and styles to accommodate all body types and preferences.
“We are thrilled to partner with Authentic to launch Tapout sportswear and activewear,” said Arthur J. Matura, COO and managing partner at One World Brands. “Our team is dedicated to producing stylish and functional pieces that meet the needs of today’s consumers. Tapout is a brand with a strong legacy due to its cultural impact, and we are honored to contribute to its growth.”
Image courtesy Tapout