MyFitnessPal appointed Tim Holley as chief product officer to drive growth. 

Most recently, Holley was the VP of product for Etsy, the global online marketplace, leading the team that launched Gift Mode, an “interactive hub for gifting that combines AI and Human curation to help shoppers find the perfect present.” Holley also reportedly brings a deep understanding of the wellness customer, having led product management and product design at SoulCycle. 

“We are thrilled to have Tim join the team and guide MyFitnessPal’s product vision and strategy so that we’re poised to better meet and anticipate our customers’ needs. A well-established brand with the spirit and ingenuity of a start-up, MyFitnessPal remains nimble to quickly respond to the evolving needs of existing and potential customers,” said Mike Fisher, MyFitnessPal CEO. “With his background in both tech and health and wellness, Tim is the perfect person for the role.”

Holley is also reportedly an avid surfer, skier and runner.

“I’m excited to join the MyFitnessPal team to help people all over the world achieve their nutrition and wellness goals through better food choices,” said Holley. “I first saw the power of nutrition in my own life when I was in college, tracking my food to make sure I could meet my running goals. Nutrition continues to play an important role in my personal health and wellness. I’m excited to build on MyFitnessPal’s market leadership by continuing to deliver experiences that make it easy and engaging for users to improve their health through better nutrition.”

Images courtesy of MyFitnessPal