SGB Today

Macron Extends Contract with UEFA for Referee Kits

The Italian sportswear label, renewed its contract to supply referees with kits for all major competitions held by the UEFA, European football’s governing body, in a multi-year deal. Before Macron, Adidas had held the referee kit supply rights for seven years.

Garmin’s Gradient Simulator Raises Bar on Indoor Cycling

Featuring a design that accommodates the motion of Tacx Neo 2T and 3M smart trainers, Tacx Alpine builds upon the immersive ride experience by mimicking grades from up to 25 percent to -10 percent and enabling steering, creating a more realistic ride for a fully immersive experience.

PGA Tour Superstore Owner Grants $10M to Non-Profit The First Tee

Arthur Blank, owner and chairman of the Blank Family of Businesses and the Arthur M. Blank Family Foundation, joined First Tee as a National Trustee in 2011. Since then, support from Blank’s PGA Tour Superstore and the family’s foundation has helped fuel the growth of First Tee’s programs.

Castore Partners with English Rugby Club Leicester Tigers

The deal will see the British sportswear brand providing the club with player kits, training wear and athleisure for the men’s, women’s, wheelchair, and academy squads. Castori will launch its first range of products for the Leicester Tigers this August, ahead of the new season.

Tagmarshal Expands Commitment to European Market

As a sign of its commitment to the European market, Tagmarshal has expanded its base in Cork, Ireland, and opened a local office in Spain. Tagmarshal has also made its new online training available in Spanish and French, with Italian to follow soon.

Varsity Spirit Launches First Pro Cheer League

Debuting in 2026 with founding teams in Atlanta, Dallas, Miami, and San Diego, the Pro Cheer League provides a platform for elite athletes ages 18 and older to train, compete and continue their cheer careers at the highest level.

Garmin Launches First Computer for Mountain Bikers

Garmin added the Edge MTB to its lineup of cycling products designed for and by mountain bikers to improve technical skills and speed on trail, with 5 Hz GPS recording, colorful trail mapping, mountain bike metrics, training plans, and recovery insights.

The Dyrt: 2025 Best Places to Camp Regional Awards

Among all the campgrounds, parks, RV resorts, and dispersed areas in the U.S., these sites are some of the most popular regional picks in the U.S. from The Dyrt campers over the past year.