SGB Sportsmans

SGB Update

American Outdoor Brands’ Q4 Sales Jump 34 Percent

Sales for the maker of outdoor accessories, including under the Bubba, Caldwell, Grilla, and Hooyman names, climbed 33.8 percent in the fourth quarter and 10.6 percent in the fiscal year ended April 30. The company’s sales got a boost from the success of new products, including the ClayCopter and the Bubba SFS Lite, as well as the transition of DTC brands Grilla and MEAT! into retail, double-digit international growth, and its strategic mix shift toward the Outdoor Lifestyle category.

SGB Executive

EXEC: Sport Obermeyer CEO Kris Kuster Talks Year ‘Round Mountain Opportunities in Ski, Hunt & Fish

Kris Kuster, Sport Obermeyer’s new CEO, spoke with SGB Executive about the opportunities he sees for the company in targeting female hunters and anglers, as well as plans to introduce fashion-forward capsules, including those connected to Obermeyer’s hometown of Aspen, the revamp of its online presence, and the impact of tariffs. Kuster also spoke about the impossibility of replacing Klaus Obermeyer.