Under Armour is opening its first store in Northern Ireland in November with a 2,600-square-foot location at The Boulevard in Banbridge.
The Boulevard is owned by Lotus Property, advised by Johnstone Property Consultants.
Chris Nelmes, retail director at The Boulevard, said: “Year on year The Boulevard is consistently outperforming its own record-breaking sales figures and is shooting up the league tables against its counterparts across the UK and Ireland. We are excited to welcome Under Armour onboard. The sports and fitness categories have consistently performed well at The Boulevard. It’s something our shoppers want and the arrival of Under Armour will really strengthen our offering.”
In the Republic of Ireland, Under Armour operates a store in Kildare Village in Kildare. The Kildare store opened in 2015 to represent its first store in Europe.
Under Armour in August signed a 10-year extension to remain the official uniform supplier for Notre Dame, which has played several games in Ireland.
