Venom USA Ammo and Medef Defence tapped Matt Nicholson as head of sales for North America.

Nicholson joined the Venom-USA team in December of 2022 to lead the launch of the Venom ammunition line in the U.S. A new loading facility based in Savannah, GA is coming online in 2023, and the addition of Nicholson will support growth for loading operations in the United States.

Nicholson brings a wealth of industry knowledge and connections with him after long tenures with Davidson’s, Inc, Gun-Rebates.com and, most recently, Ammo, Inc./GunBroker.com.

According to company CEO and President, Salih Avci, “Nicholson’s proven track record in the industry for explosive growth and the connections he brings to the table made this an easy choice for Venom. We look forward to having him grow our brand and visibility in the United States.”