Riton Optics, based in Tucson, AZ, announced Eric Hickman as its new brand manager. Within this position, Hickman is focusing on marketing programs, including ProStaff, brand ambassador and influencer programs, as well as industry relations.
Hickman commented, “I am truly blessed to have this opportunity to work in an industry that I am really passionate about. To be able to do so with Riton Optics is just icing on the cake. The commitment to customer service and delivery of a quality product that is value-driven was immediately evident. Furthermore, to do so right in my hometown of Tucson is a perfect fit for me!”
Hickman came to Riton Optics with 21 years of law enforcement experience having just retired as a sergeant from the Tucson Police Department. In that time, he served in a variety of assignments to include S.W.A.T. and grenadier with Mobile Field Force bringing skills that translate into the optics industry. He also grew up hunting and shooting with his father from a very young age. He is a Tucson native and received a degree in Accounting and Finance from the University of Arizona.
According to Calley Carpenter, director of marketing for Riton Optics, “Beyond Eric’s passion and experience with shooting and optics, he has a great ability to connect with people and effectively manage relationships.”
Photo courtesy Riton Optics
