Signature Eyewear, Inc. and Cutter & Buck, Inc. have signed a license agreement for Cutter & Buck eyewear. The deal runs through through December 31, 2009 with a two year renewal option. The agreement gives Signature Eyewear the exclusive right to design and distribute Cutter & Buck optical and sun styles worldwide. The collection will debut at Vision Expo West in the Fall of 2006 as well as in select retailers across the country.
“Signature is 'in good company' with Cutter & Buck, a world-renowned apparel business known for its exceptional sportswear and accessories. Cutter & Buck provides a solid foundation, a strong growth opportunity for the future, as Signature continues to execute its growth plan,” said Michael Prince, CEO of Signature Eyewear. “Cutter & Buck Eyewear has the potential to replace revenue from the discontinuation of the Eddie Bauer Eyewear line.”
“We are very excited to be partnering with Signature Eyewear, that has for over two decades, been a leader in the eyewear industry. Our brand fits very well into Signature's fantastic family of brands, and we are anxious to work with Signature's talented and experienced staff. The Cutter & Buck Eyewear Collection will slot very well into our brand's commitment to servicing our clientele with all of the needs of their lifestyle,” noted Joel Freet, Manager, International and Domestic Licensing Division.
“The Cutter & Buck collection will consist of both optical and sunwear styles targeted to active men and women with a classic sense of style,'' added Jill Gardner, Vice President of Signature Eyewear. “Signature is focused on partnering with American brands which makes Cutter & Buck the perfect addition to Signature's portfolio.”
The collection will be sold at optical venues, department stores and green grass retailers. Wholesale pricing for the optical styles will be $40 – $50 ($90 – $150 retail) with sunwear ranging from $35 – $40 ($70 – $100 retail), and select polarized styles for $100 – $150 retail.
