Dragon Optical added Chris Hughes to its team as the new Product Line Manager for soft goods and accessories. Chris comes to Dragon to help strengthen and build an already healthy global apparel and accessories program.
“It is a pleasure to have someone of Chris' caliber join Dragon,” stated Scott Sorensen, Dragon's Director of Marketing. “His years of knowledge and strength in the apparel and accessories arena will add great depth and
energy to the program.”
With over ten years of design and product management experience for brands like Etnies and most recently Planet Earth/Adio Footwear, Chris brings a new level of branding, and creativity to the team at Dragon. As PLM for Planet
Earth/Adio, Chris was an integral part of the success of the development and design of their soft goods and accessories programs. Hughes, also a passionate surfer and motocross rider, has many years of experience and
relationships within the industry.
“I am so stoked to be part of the crew here at Dragon,” said Hughes. “There is so much energy and talent pouring out of this place. It's a brand that I've always had much respect and admiration for as a leader in product
design and branding. I'm just really excited to be part of it.”