Allbirds announced that that Academy Award-winning actor and environmental activist Leonardo DiCaprio has become the company’s latest investor.
DiCaprio released a statement via a publicist about his involvement and passion for creating sustainable consumer products that fulfill his environmentalist mission.
“Creating sustainable consumer products requires a deep commitment from brands that understand the role they have in helping solve our environmental crisis,” said DiCaprio. “Allbirds is on the forefront of developing new materials that will serve as a model for the footwear industry. This kind of innovation is crucial for creating a more sustainable future. I am proud to join the company as an investor.”
Allbirds also revealed that their newest collection, Sugar, is made entirely of sugar cane to create a new and revolutionary green material.
