Pacific Sunwear of California, Inc. announced the appointment of Wendy E. Burden to the position of COO effective November 8, 2005. Ms. Burden will report to Seth Johnson, the company's CEO, and will be responsible for store operations, real estate and store construction, information systems, and the company's distribution center.
Ms. Burden brings to Pacific Sunwear more than 24 years of experience, spending her last six years with Victoria Secret Stores, a division of Limited Brands, Inc., where initially she served as EVP of operations and administration, and most recently held the position of VP of business strategy and operations. Prior to Limited Brands, Ms. Burden spent 18 years with PepsiCo, Inc. serving in various positions including VP and GM of Pepsi-Cola Bottling Company, VP and CFO of Eastern Europe for Pepsi-Cola International and VP and CFO of Pepsi West.
“I am very excited to welcome Wendy to Pacific Sunwear's senior management team,” commented CEO Seth Johnson. “Her strong background and experience will enable her to make a significant contribution to our future growth and success.”
Ms. Burden earned an M.B.A. in Finance from the New York University Stern School of Business and a B.S. degree in Computer Science and Mathematics from the University of Albany.
