Water Girl and Patagonias Ocean Division have merged and will work together to create a full offering of swimwear, sportswear, and water-specific clothing for men and women. Water Girl will continue to follow in Patagonias footsteps, aiming to “make the best product, cause the least amount of harm and use business to inspire and implement solutions to the environmental crisis.” Water Girl uses only 100% organic cotton in their clothing and 1% of sales is given to grassroots environmental organizations.
Patagonias Ocean Division collection is not gender specific, targeting the waterman/woman lifestyle. The Ocean Divisions line is set to launch in spring of 2006.