Colorado-based bike reseller The Pro’s Closet has merged with The Radavist, a cycling website based in Sante Fe, NM.
Founded by John Watson, The Radavist provides information and photographs about cycling and related outdoor activities. The combined companies will provide expanded content and merchandise offerings, according to a press release.
“Central to the merger is TPC’s commitment to supporting The Radavist founder and editor John Watson and lead designer Cari Carmean by investing in The Radavist brand to maintain the outlet’s authoritative perspective and voice in cycling. TPC’s resources will enable The Radavist to broaden its content and merchandise offerings and develop future collaborations with leading creatives, brands, and independent makers,” Pro’s Closet CEO John Levisay said.
“We love The Radavist. We’re long-time readers and The Radavist ethos is directly aligned with ours,” he said. “John and Cari inspire millions of people to love bikes, respect the land, and go on adventures. We’re very excited to welcome them, their contributors, and The Radavist community into The Pro’s Closet family and to be a part of the expansion of the site.”
Watson said the merger provides more resources to the operation.
Photo courtesy The Pro’s Closet
