Foot Locker, Inc. with Jordan Brand launched the “Ready to Fly” campaign featuring NBA star Russell Westbrook. The 60-second commercial opens with Westbrook approaching…
Year: 2014
O2COOL Acquires Better Things
O2COOL LLC, a leader in battery operated fans, misting fans and misting drinking bottles, announced it has acquired the assets of Florida-based Better Things LLC, maker of consumer products for use around the home, patio, pool and beach…
The Buckle, Inc. Announces Leadership Appointments
The Buckle, Inc. announced that Kelli D. Molczyk has been appointed to the position of vice president of women’s merchandising and Diane L. Applegate has been appointed to the position of vice president of supply chain and merchandising operations.
Fox Factory to Acquire Easton Cycling
Fox Factory Holding Corp. entered into a definitive agreement to acquire substantially all the assets of the Race Face and Easton Cycling businesses, formerly Race Face Performance Products, Inc. and 0999324 B.C. Ltd. Race Face/Easton designs, manufacture
Gander Mountain Coming To O’Fallon, Illinois
Gander Mountain is adding a new store in O’Fallon, IL…
TAG Focuses on Branded Products, Will No Longer Act as Buying Group
Team Athletic Goods, Inc. (TAG) in a statement said it will not continue to function as a buying group as of Jan. 1, 2015. The company will instead focus on expanding access to its branded sports products for buyers…
Cal Ripken Jr. to Headline NSGA Conference
NSGA announced that baseball Hall of Famer Cal Ripken, Jr. will be the featured speaker on Monday, May 4 at the 51st Annual Management Conference & 17th Annual Team Dealer Summit in Austin, TX…
Remington To Replace Triggers on Popular Rifles
Remington Arms Company and plaintiffs in two class-action lawsuits reached a settlement agreement under which the company will replace the triggers on millions of guns, including its most popular bolt-action rifles…
Vail Resorts Sees Strong Early Ski Season Indicators
Vail Resorts Inc. reported its Retail and Rental sales grew 2.0 percent in its first quarter ended Oct. 31. Regarding early ski season indicators, season pass sales (including 4-Packs) are up approximately 13 percent in units and 16 percent in sales dolla
Remington Issues Correction of CNBC Reporting
On December 6, 2014 the Remington Arms Company issued a release stating that CNBC reported inaccuracies regarding the recent settlement involve the trigger mechanism on certain rifles…
USSA Named Sponsor of NSSF 2015 Industry Summit
The National Shooting Sports Foundation (NSSF) announces that U.S. Sportsmen's Alliance (USSA) has signed on as a Silver Sponsor of NSSF's 2015 Industry Summit…
Oboz Seeks 2015 Trail Team of Ambassadors
Oboz Footwear is seeking ambitious hikers and adventurers to apply to join Oboz’ 2015 Trail Team. The grassroots ambassadors – who will be selected early in 2015—will share their experiences via Oboz’ blog…
VF and IFC Distribute First Round of Financing to Bangladeshi Factories for Safety Improvements
VF Corp., the parent of The North Face, Vans and Timberland, and IFC, a member of the World Bank Group, announced they have provided loans to three Bangladeshi garment factories under a new program for funding fire and building safety improvements. Throu
Outdoor Photo Exhibit Available for Trade Shows
Winning photographs from the 2014 Excellence in Craft Contests awarded by the Outdoor Writers Association of America (OWAA) are available for display throughout the spring. Contact OWAA now to reserve your dates for hosting this exhibit…
NRF: Retailers Add 37,000 Jobs in November
The National Retail Federation (NRF recently released a statement that says that retail industry employment increased by 37,000 jobs in November…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal