Marty Carrigan, co-founder of a sales and marketing agency, and Ben Anderson, founder of Icelantic, have founded First Degree to launch a collection of sidecountry-specific boots for skiers who spend their days both inbounds and outside the access gates..
Month: February 2012
Li Ning to Cut Staff to Lower Costs
Li Ning Co Ltd said it will reduce its staff count in a move to lower costs. The move comes after the Chinese footwear giant had predicted its revenue for 2011 had fallen by 6 to 7 percent year-on-year. The company plans to reduce its human resources cost
Top Sports Industry Brands and Athletes to Headline SGMA’s Health Through Fitness Day
More than 100 leaders from organizations in the sports and fitness industries, as well as well-known athletes, will join together March 7 to meet with the U.S. Congress and request support for federal legislation to help this country win its own ‘Ba
Marin Bikes Sold to European Investment Firm
Privately held Marin Bikes has reached agreement for sale to Minestone Limited, a private European-based investment firm, according to an entry at Marin's blog by President and Founder Robert Buckley…
Black Diamond Hits 2011 Targets Despite Weather and Economic Volatility
Black Diamond's sales growth slowed in the fourth quarter as a lack of snow in the United States and Europe curbed sell-through of its backcountry skis, mittens, gloves and other winter sports products. Despite Europe’s uncertain economic outlo
Pelican Beefs up Manufacturing, Sourcing and Sales
Pelican International, which owns the Pelican, Elie and Lavika boat brands, named new hires in manufacturing, sourcing and IT as well as an in-house international sales rep and two new outside rep agencies to cover the eastern U.S. seaboard…
Five Ten Athlete Flips at Super Bowl Half-Time Show
Five Ten Elite Athlete, Andy Lewis, was featured during the half-time show at the Super Bowl with Madonna. The four-time world slack line champion was chosen by Madonna to dance on the slackline during her Roman-themed Super Bowl performance…
OIA Embraces Obama’s Veterans Job Corps Initiative
Outdoor Industry Association praised President Obama's $1 billion Veterans Job Corps initiative, which aims to put veterans back to work on restoring public lands. OIA applauded the plan as an excellent way to provide much-needed attention to public
Concussion Lawsuits Filed Against NFL
Two new concussion lawsuits have been filed against the NFL. The first suit includes 42 former players and 23 spouses. The suit charges that the NFL intentionally and fraudulently misrepresented and/or concealed medical evidence about the short and long-t
R.G. Barry’s Q2 Earnings Jump 47 Percent
R.G. Barry Corporation, the owner of Dearfoams, Baggallini and Foot Petals, reported a 12.0 percent increase in sales in its second quarter ended Dec. 31, to $55.6 million versus $49.7 million one year ago. Net earnings surged 47.3 percent to $6.4 million
Skechers Super Bowl Ad Gets Attention
Skechers' GOrun Super Bowl commercial, featuring a French bulldog Boston Terrier in sneakers wins a surprising dog race, placed third in the USA Today Ad Meter…
Cybex Settles Product Liability Lawsuit for $19.5MM
Cybex International, Inc., the manufacturer of exercise equipment, has reached a settlement in the product liability litigation, Barnhard v. Cybex International, Inc. Pursuant to the settlement, Cybex will pay to the plaintiff, net of insurance, approxima
REI Awards $600,000 Stewardship Leader Grants to 14 Non-Profits
REI (Recreational Equipment, Inc.) has distributed $600,000 to 14 nonprofit partners across the country through its Stewardship Leader Grants. REI selected one leading organization in each of its largest markets to provide larger grants for their voluntee
Hunters and Hikers Unite On Colorado’s Roadless Rule
Outdoor Industry Association (OIA) and the Theodore Roosevelt Conservation Partnership (TRCP) are raising concerns about a new proposal for Colorado’s 4.2 million acres of national forest roadless areas, and are calling on President Obama on Tuesday
DyStar Joins Sustainable Apparel Coalition
DyStar has joined the Sustainable Apparel Coalition (SAC), the collaborative venture established in 2011 by leading apparel retailers, suppliers and manufacturers with participation from academics and NGOs. The main objective of the SAC is to develop an A
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