Bruce Fendell has stepped down as VP of sales at Fila USA but will continue to help Fila as a consultant. The position has been eliminated as part of a strategic review, according to a company spokesperson…
Month: January 2010
Cherokee Signs Swimwear Licensing Agreement for Sideout
Cherokee Inc. said Blue By Yoo will make women’s, junior’s and girl’s swimwear for Cherokee’s Sideout brand…
Michael Iaconelli Inks Deal with Abu Garcia and Spidewire
Elite Series Pro Michael Iaconelli and Abu Garcia, Spiderwire and Berkley entered into agreement for the upcoming 2010-tournament season. Beginning January 1, 2010, Iaconelli will fish Abu Garcia rods and reels, Berkley and Spiderwire line and Berkley Pow
Michael Iaconelli Inks Deal with Abu Garcia and Spiderwire
Elite Series Pro Michael Iaconelli and Abu Garcia, Spiderwire and Berkley entered into agreement for the upcoming 2010-tournament season. Beginning January 1, 2010, Iaconelli will fish Abu Garcia rods and reels, Berkley and Spiderwire line and Berkley Pow
Louis Garneau Sponsors Bahati Foundation Pro Cycling Team
Louis Garneau announced the sponsorship of the Bahati Foundation Pro Cycling Team. The Bahati Foundation, founded by Rahsaan Bahati, is a non-profit organization that inspires and empowers underprivileged youth to rise above their circumstances…
Revo to Sponsor Kilimanjaro Philanthropic Expedition
Performance eyewear maker, Revo, announced it has signed on as supporting partner and exclusive eyewear provider for January's philanthropic expedition, SUMMIT ON THE SUMMIT: Kilimanjaro…
Polytan USA Partners with Liberty Sports
Polytan USA and Liberty Sports, LLC jointly announced that Liberty Sports will be the exclusive distributor for all Polytan turf and track products for the Northeastern and Mid-Atlantic regions of the U.S…
LaCrosse Footwear Sees 21% Q4 Revenue Hike
LaCrosse Footwear, Inc., which owns the LaCrosse and Danner brands, said it expects to report net sales of approximately $42.5 million, up approximately 21% from the same period of 2008. For the full year 2009, net sales are expected to be approximately $
Etonic Names Director of Sales/Marketing for Golf
Etonic Worldwide named industry veteran Kent Wheeler as director of sales and marketing for its golf division. Prior to joining Etonic, Wheeler was director of sales for Nickent. He also held sales management positions within the golf division of Mizuno U
Fox Head Taps Former DC Shoes Exec for Board
Fox Head, Inc. appointed Nick Adcock, former global president of DC Shoes, Inc., to its board of directors…
WaterplayUSA.com Names Sales Director
WaterplayUSA.com, which publishes an online directory of water related recreational amenities and businesses, appointed Rik Beitel as director of sales effective immediately…
Liberty Sports LLC and Polytan USA Announce New Partnership
Polytan USA and Liberty Sports, LLC jointly announced that Liberty Sports will be the exclusive distributor for all Polytan turf and track products for the Northeastern and Mid-Atlantic regions of the U.S…
Retail Forward: December Comps Grew 3% Ex-Wal-Mart
Retail same-store sales excluding Walmart increased 3.0% in December as shoppers gave a particular boost to apparel spending during the holidays, Retail Forward reports…
Twin Enterprises Adds Sales Reps
Twins Enterprise, Inc., which owns the Twins '47 and Banner '47 brands, said Steve Irwin has assumed the territory sales position for Utah, Colorado, New Mexico and Wyoming. The territory had been previously covered by a combination of independe
Target to Hold Warehouse-style Sale Event Throughout January
This month, Target said it will unveil “The Great Save,” a nationwide event that will feature reduced prices on a variety of products, bulk-packaged items and designer brands in a warehouse-club-like setting without membership fees or ID cards…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal