Fanatics said Thursday it has seen an 80 percent increase in Team USA merchandise sales in the five days since the Opening Ceremony versus five days after the Sochi Opening Ceremony.
U.S. Hockey is the current top-selling sport, followed by Ski/Snowboarding. Sales of women’s Team USA apparel items were up 45 percent in January vs December.
Team USA fan gear has sold to 80 different countries since the 100 Days Out mark and (50 different countries since Friday).
Current top-selling Team USA products:
- Red/White Team USA Team Color Mittens
- Women’s Navy Team USA Hoodie-Footie Pajamas
- Men’s Nike Team USA Hockey Replica Jersey
- Red/White Team USA Team Color Knit Beanie
- Men’s Nike Lab Blue Team USA 2018 Olympics Mid-layer Jacket
Top-selling cities since the Games started:
- New York, NY
- Chicago, IL
- Dallas, TX
- Los Angeles, CA
- Houston, TX
Photo courtesy Fanatics