Zamberlan, the third-generation handcrafted Italian bootmaker, tapped The Hammond Group to represent the brand in the Midwest.

The Hammond Group will represent the Zamberlan brand in Illinois, Indiana, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, Nebraska, North Dakota, Ohio, South Dakota and Wisconsin.

“We’re excited to have The Hammond Group represent us in a new territory and to new customers,” said Bob Whip, general manager of Zamberlan USA. “The addition of a new sales representative organization is a big step for us and speaks directly to both the success of and commitment to strategic sales growth for the brand.”

The Hammond Group represents brands in the hunt, fish and outdoor markets, including Benchmade, Rapala and Fenix.

“The Hammond Group is extremely proud and excited to have the opportunity to represent Zamberlan USA,” said Marc Smith, CEO. “As a sales agency, our focus is ‘best in class’ brands and Zamberlan is certainly one of them. We are looking forward to growing their sales in the Midwest/Great Lakes territory.”

Photo courtesy Zamberlan