The Los Angeles Dodgers announced a multi-year partnership with WSS, the West Coast sneaker chain that recently entered into an agreement to be acquired by Foot Locker.
WSS will have a presence at games, team events and Los Angeles Dodgers Foundation programs. In addition, WSS and Dodger partnership elements will be showcased at WSS stores.
“The entire WSS team is very excited to announce our partnership with the Los Angeles Dodgers. The Dodgers are a staple of Los Angeles culture and an icon within the communities and families that we serve, so this partnership is extremely special to us. We look forward to seeing this partnership come to life over the next few years,” said Rick Mina, WSS president and CEO.
“We’re proud to partner with WSS, which like the Dodgers, is a community-minded company that is committed to delivering an exceptional customer experience,” said Corey Norkin, Dodger vice president of global partnerships. “Their roots in Southern California and locations throughout Los Angeles make them an ideal partner to help serve our community and we look forward to a great partnership for many years to come.”
Founded in Southern California in 1984 by entrepreneur Eric Alon, WSS has grown to over 90 stores in the Southwest.
Photo courtesy CBS Sports/Getty
