Whatnot, the live stream shopping platform and marketplace, announced it has raised $150 million in Series C funding from returning investors Andreessen Horowitz, YC Continuity and new investor CapitalG. They join angel investors Andre Iguodala, Logan Paul, Gokul Rajaram, Nilam Ganenthiran, and others, bringing the company’s total funding to $225 million.
Founded in 2019 by Grant Lafontaine and Logan Head, Whatnot has a total valuation of $1.5 billion. Since the announcement of the last round, Whatnot has expanded to include other collectible categories including vintage fashion and sneakers and plans to leverage the capital to drive growth.
“The race to ‘win’ live stream shopping in the U.S. has been heating up over the past few years, and with the investments we’ve made in our platform, sellers and audience, we are ready to take over,” said Lafontaine. “In partnership with our existing investors and CapitalG, we are armed with the capital needed to continue to grow and hire at the pace we need to maintain our position as the largest live stream platform in the United States.”
Logo courtesy Whatnot