Volcom, Inc. appointed Mandy Fry as VP of womens. Most recently, she was Billabong Women’s senior design director.

The Vice President of Womens role is a new position for Volcom, and is one of the investments the Company is making to strengthen the division.

Mandy comes to Volcom with years of experience as a well-respected director of design and leader in the womens market, most recently at Billabong. She has a strong background in swim and apparel design, and many years of experience in leading creative teams.

Mandy will oversee the Volcom womens merchandising and design teams and will bring a cohesive point of view to the product and brand image.

After 12 amazing years at Billabong, I am now very excited to join the Volcom team and begin a new chapter in my career, Mandy said. It will be an honor to work with such a talented group of people. The womens division has a massive amount of opportunity and I am looking forward to leading the team to new heights.

With Mandy leading the womens division we are now fully equipped to build on an important part of our business. We see an incredible opportunity to further develop our womens program on a global level, said Jason Steris, CEO of Volcom. Mandys creative vision and business insight is just what we need to take Volcom womens to the next level. We are absolutely thrilled and honored to have her join the Volcom team.