Vista Outdoor Inc. announced the launch of its Vista Outdoor Corporate Foundation and an accompanying $3 million initial contribution.

Vista Outdoor’s brands include Federal Premium, CamelBak, Bushnell, Camp Chef, Primos, Blackhawk, Bell, and Giro.

The Foundation will partner with non-profits that support conservation, outdoor access and other causes aligned with Vista Outdoor’s Purpose, Vision and Commitments. The Foundation is a not-for-profit, tax-exempt Delaware corporation under Section 501(c)(3) of the Internal Revenue Code.

“The creation of the Vista Outdoor Corporate Foundation is a critical step in support of our commitment to bring the world outside,” said CEO Chris Metz. “The Foundation will allow us to make commitments to non-profit partners that promote conservation, outdoor access and other causes that unite our diverse portfolio of brands and customers. Our Foundation partners will also help us protect open spaces, get more people outside and create the next generation of outdoor enthusiasts. The Foundation is a natural progression of our culture which, at its core, includes a desire to do well so we can do good.”

Vista Outdoor has appointed Dylan Ramsey, its general counsel & corporate secretary, as the initial Chairman of the Foundation’s Board of Directors. The Foundation’s Board of Directors also includes six Vista Outdoor employees that represent a broad cross-section of the organization. The Foundation’s Board of Directors will govern and manage the affairs of the Foundation in accordance with the Foundation’s bylaws and approve donations by the Foundation to qualified non-profit partners.

Funding requests will be considered from prospective non-profit partners that meet the following criteria:

  • Recognized by the IRS as a public charity and headquartered in the United States;
  • Have a mission and objectives that are aligned with the Foundations;
  • Demonstrate track record in effective programming, organizational and financial management; and
  • Demonstrate the impact of its programs and share progress against stated objectives with the Foundation.

The Foundation will consider requests for funding from qualified non-profit organizations beginning in the Summer of 2021. For more information, go here.