Founded in 1987, Ron Petrucci, pictured below, began to manufacture his own outerwear, and quickly grew to a 500 + person sewing factory in Salem, MA. A family-owned company, Ron works with his children and wife to run the business and their retail store on Front Street in old Salem, pictured left.

Having mastered the outdoor active clothing and accessories market, Avalanche is expanding its collection in celebration of the brands 30 years in business. Here is a curated sample of the most recent pieces. All photos courtesy Avalanche Outdoor.