SGB Update Sportsmans

Life Fitness to Launch Activewear Line This Fall

Life Fitness, the global leader in commercial fitness equipment manufacturing, signed an exclusive licensing agreement with Amiee Lynn, Inc. to design, manufacture and market a full line of activewear that will be available later this year in the United S

Rocky Brands Gains Q4 Sales Boost from Weather

Rocky Brands, Inc. reported earnings declined slightly in the fourth quarter but sales grew 5.7 percent in the fourth quarter, to $61.6 million, thanks to cold, snowy conditions that supported both its work and hunting shoe businesses…

Phiten Signs PGA Tour Rookie Hideki Matsuyama

Phiten announced a new endorsement deal with Japanese professional golfer and PGA Tour rookie, Hideki Matsuyama, along with 26 additional athletes from varying niche sports…

Adidas Offering $100,000 for Fastest 40

Adidas plans to award $100,000 to the player who runs the fastest 40-yard dash time in Adidas’ Adizero 5-Star 40 cleat at the NFL scouting combine…

Crocs Looks to Get Lean and Mean

In Crocs’ first conference call with analysts since its surprise announcement of its investment by The Blackstone Group, John McCarvel, CEO, on the company’s fourth-quarter conference call indicated the future of Crocs will be more about profi

RECALL: Coleman Runestone Children’s Shoes

The U.S. Consumer Product Safety Commission issued a recall of about 12,200 pairs of Coleman Runestone Style children's shoes sold exclusively at Big 5 Sporting Goods. The shoes were made by Eastman Footwear…

Converse to Support Four-Day Music Festival

The FADER FORT Presented by Converse, long positioned as the spot to see live music during its March homestead, is back for its 13th year in Austin, TX…