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Silencer Central Hires Kelly Streiff as Chief Revenue Officer

Most recently, Streiff served for over eight years as VP of Sales and Marketing at Proof Research and was national accounts sales manager at Leupold & Stevens for nearly five years after getting her industry start at Cabela’s.

Winnebago’s Q1 Revenues Slump 18 Percent

The maker of motorhomes and towables reported a loss in the first quarter due to an 18.0 percent decline in sales, as the company was unable to offset revenue and margin declines in its RV segments by gains in its Marine segment, led by the Barletta and Chris-Craft brands.

U.S. Consumer Confidence Worsens in June

U.S. consumer confidence unexpectedly declined in June, underscoring anxiety about the potential impacts on the economy and job market from higher U.S. import duties. The Conference Board’s gauge of confidence decreased 5.4 points to 93.

Amazon Expands Same-Store Day Delivery to More Rural Markets

The rural push comes as Amazon’s delivery speed hit record levels in 2023 and 2024, and the number of items Amazon delivered the same or the next day in the U.S. increased over 30 percent so far this year compared to the same period last year.

MarineMax Expands Role for EVP and Chief Digital Officer

The nationwide boat dealer with 70 dealerships announced that Shawn Berg, EVP and chief digital officer, is taking on an expanded role to help support the company’s strategic growth and innovation initiatives.

Mechanix Wear Protective Apparel Acquires Kinco to Broaden Portfolio

Kinco manufactures and distributes gloves for farm, outdoor, and industrial use, with an enthusiast following in the ski and snowboard industry. This transaction represents the second add-on acquisition for the Mechanix Wear platform, which previously acquired Chicago Protective Apparel.

Archon Firearms Streamlines U.S. Operations

Archon Firearms USA will oversee all import, distribution and customer service for U.S. dealers and customers. The company expects to complete the transition from PTR Industries to Archon Firearms USA in August.

Revelyst Closes Bushnell Factory Outlet in Kansas

The parent of Bushnell, closed the brand’s factory outlet in Lenexa, KS, after 25 years in operation. Last year, Revelyst also closed Bushnell’s HQ in Overland Park, KS, and consolidated many of its outdoor performance brands into one office in Bozeman, MT.

Sturm, Ruger Adds Leupold & Stevens CEO Bruce Pettet to Board

Bruce Pettet, president and CEO of Leupold & Stevens Inc., the manufacturer of telescopic sights, red dot sights, binoculars, rangefinders, spotting scopes, and eyewear located in Beaverton, OR, will serve as an independent director.

Orvis Cites Tariffs in Latest Layoff Talk

The company plans to lay off 4 percent of its workforce, or at least 50 employees, by the end of the year due to the impact of tariffs. Orvis President Simon Perkins said the “Tariffs disrupted our business model in ways we haven’t faced before and have exposed a clear path to solidifying our long-term future.”