SGB Update Sportsmans
The Conference Board Consumer Confidence Index Erodes Slightly in May
The Conference Board Consumer Confidence Index dipped in May from April as the inflationary effects of the war in the Middle East intensified. The research group reported Tuesday, May 26, its Consumer Confidence Index fell to 93.1 in May from an upwardly revised 93.8 in April. Economists polled by The Wall Street Journal had expected a reading of 92.0
Univ of Michigan Consumer Sentiment Index Declines for Third-Straight Month
U.S. consumer sentiment fell for the third straight month to another record low in May due to rising gas prices and fears of persistent inflation, according to the latest University of Michigan Consumer Sentiment Survey.
Chattanooga Shooting Supplies Appoints Sales Manager
Chattanooga Shooting Supplies promoted Robin Richardson-Peel to sales manager. Richardson-Peel, who was an account manager, has been with Chattanooga Shooting Supplies for seven years and brings more than 40 years of experience in the shooting sports industry, including previous experience with Ellett Brothers.
Firearms Maker PTR Industries Appoints President
PTR Industries, a maker of rifles and weapons based in Aynor, SC, promoted Bill Gentry, VP of Sales and Marketing, to President.
Chêne Gear Plans Store Location for the Buckhead District in Atlanta, Georgia
The 5,800 square-foot Buckhead store will open its doors in fall 2026. It is also expected to serve as a community hub for sportsmen and women, outdoor enthusiasts, and lifestyle customers across the Southeast region.
Sierra Discount Outdoor Banner Reaches 153 Doors as Parent TJX Tops Q1 Expectations
The TJX Companies, Inc. reported earnings rose 29 percent in the first quarter as consolidated comparable sales increased 6 percent, well above the company’s plan. The off-pricer lifted its guidance for the year. Sierra closed the quarter with 153 stores, up from 145 at the start of the quarter.
Target Corp. Boosts FY Sales Guidance as Q1 Comps Return to Growth
Target Corp. hiked its sales outlook for the year after reporting same-store sales in the first quarter grew 5.6 percent, the retailer’s first increase in the key metric in five quarters. Earnings also came in well ahead of analyst expectations and the discounter now sees full-year EPS at the high end of its prior range.
R.L. Winston Rod Company Finds New Owner
R.L. Winston Rod Co., Inc., the maker of Winston Fly Rods, Bauer Fly Reels and Winston Polarized Sunglasses, has been acquired by an entity owned by Montana businessman and fly angler Lance Robertson. Andy Wunsch will continue with the company in the role of president & general manager.
Academy to Open Stores in Pennsylvania and Tennessee
Academy Sports + Outdoors announced plans to open three new stores in the second quarter, including one in Altoona, PA, its third store in Pennsylvania, along with two in Tennessee in North Knoxville and Morristown.
Revelyst Appoints President, Simms and Revelyst Outdoor Performance
Dave Mellon, Grundéns’ former president, has been named president of Simms Fishing Products and Revelyst Outdoor Performance, which also includes the Bushnell, Camp Chef, Stone Glacier, and Primos Hunting brands.
RideNow Group Expands Floorplan Financing Ahead of Key Powersports Season
The increase is said to bring RideNow’s total credit capacity to approximately $400 million, up significantly from the amount reported at the close of 2025.
Colt Appoints Head of Marketing
Colt’s Manufacturing Company, LLC appointed Kristin Marlow, formerly at CCW Safe and Staccato, as head of Marketing.
GSI Outdoors Re-Acquired by Founding Siblings
GSI Outdoors was founded by the Scott siblings 41 years ago. After selling the company in 2022 to Pelican International, the Scotts remained closely involved in the brand’s operations. Following a period of corporate restructuring at Pelican over the past year, the family said they saw a path to reacquire the business.
Academy Sports and Outdoors Executes Debt Refinancing
The retailer completed debt refinancing through a private placement of $500 million of 5.875 percent senior secured notes due in 2031 and will redeem its existing 2027 notes and fully repay a $400 million term loan.
Lowa Officially Opens New U.S. Headquarters in Salt Lake City
Lowa opened new U.S. headquarters in Salt Lake City in a move that sees the outdoor footwear brand join its parent’s Tecnica Group U.S. operations in the region.
