SGB Update Sportsmans

KTB Increases Helly Hansen Outlook; Sees Brand Adding $50M to 2025 Cash Flow

Kontoor Brands, which agreed to acquire Helly Hansen in February, slightly lowered its sales outlook for the year as first-quarter sales missed Wall Street’s targets due to flat sales in its core denim business, comprising of Wrangler and Lee. The firm kept its EPS guidance although it expects a $50 million negative impact on operating income from recently enacted changes in tariffs not yet included in the updated guidance.

Sturm, Ruger Posts Flattish Q1 Revenues

Earnings improved 9.6 percent in the first quarter as sales dipped 0.8 percent. CEO Todd Seyfert said the flattish sales show Ruger is outperforming the industry amid the “clear and well-documented” headwinds facing the firearms category.

U.S. Consumer Confidence Sinks to Near Five-Year Low

The Conference Board’s Consumer Confidence Index fell to 86 on the month, down 7.9 points from its prior reading and below the Dow Jones estimate of 87.7. It was the lowest reading since May 2020.

Camping World’s Q1 Boosted by Strong Sales of Used RVs

Camping World Holdings, Inc. slightly reduced its net loss in the first quarter, ended March 31, but significantly improved its operating earnings before non-recurring charges on better margins. Sales rose 3.6 percent as declines in new RV sales were offset by a jump in used vehicles.

Revelyst Partners to License Outdoor Brands

The former outdoor products segment of the now-defunct Vista Outdoor business inked a multiyear partnership with Evolution USA, LLC, a U.S.-based licensing agency, to secure licensing deals for six of its outdoor brands, including Fox Racing, Simms Fishing Products, Camp Chef, Primos, Hoppes, and Blackburn.

ASA Hires New VP, Member Services and Business Development

Kendra Allman has over 25 years of experience in association management. She has held leadership positions at the National Grocers Association, National Association of Chain Drug Stores, National Stone, Sand & Gravel Association, and National Waste & Recycling Association.