SGB Update Sports & Fitness
SFIA To Again Host Start-Up Challenge At 2017 Industry Leaders Summit
Up-and-coming startups can now submit pitches to become finalists in the ‘2017 SFIA Start-Up Challenge.’ The top five finalists will then be given time to pitch their ideas to industry executives, C-Suite attendees and SFIA’s Board of Directors.
New Balance Launches Letters To My Future Self Campaign
The campaign launch features Boris Berian, who went from a fast food line cook to an Olympic finalist and World champion runner in 18 months and Alexis Sablone, a female X Games Gold Medalist who is also a MIT graduate/architect.
NRF: Holiday Sales Grew 4 Percent
The numbers exceeded NRF’s forecast of $655.8 billion, which would have been an increase of 3.6 percent.
American Apparel To Close All 110 Stores And Headquarters
American Apparel, which last week was acquired Gildan Activewear, began laying off about 2,400 employees in Southern California, the majority of which worked at its Los Angeles headquarters.
Jordan Brand Partners With Argentine Basketball Federation
The CABB joins Argentina’s rugby team, the Jaguars, and a stable of football clubs including Boca Juniors, San Lorenzo de Almagro and Rosario Central on the Nike Argentina roster.
Salomon Appoints VP Of Footwear
Guillaume Meyzenq will now be responsible for innovation, product marketing, design, development, sourcing, sales and operation planning and commercial for the company’s footwear category.
RYU Apparel Launches Size Exchange Program
Officially launched January 1, 2017, Up-Down allows any customer whose size changes, either by adding muscle or losing weight, within one year of purchasing a RYU clothing item to return that piece to RYU or donate it to charity for a replaced item in a new size at 50 percent off.
Full Swing Golf Signs Smylie Kaufman
Full Swing, an indoor golf simulator company, signed Smylie Kaufman as its latest brand ambassador.
Tenacity Adventure Fitness Opens Climbing Room
The indoor climbing and bouldering area is located within 20 minutes of popular Tennessee climbing destinations.
A Netflix For Yogis?
International yoga teacher Kino MacGregor and multi-sport inspirational speaker Kerri Verna unveiled what they are calling the world’s first independent YogaTV channel.
Top Of The World And J. America Form One Company
The planned merger is scheduled to close by the end of January. The combined business will include four distribution facilities across Oklahoma and Michigan, a design center in Columbus, Ohio, a sales office in North Carolina, and a Hong Kong-based sourcing office.
Nike Expands Support For Diversity With Two New Partnerships
Nike Inc. unveiled two new partnerships with world-class community organizations, PeacePlayers International and MENTOR.
Luxottica And Essilor Confirm Merger Details
Based on a preliminary analysis, the combined group is expected to progressively generate revenue and cost synergies ranging from €400 million to €600 million in the medium term.
Newton Running Unveils Massive 2017 Ambassador Team
The group was culled from more than 860 applications and sits at nearly 100 people, comprising athletes, students, new runners, elite age groups, teachers, coaches, professionals, mothers, fathers, philanthropists and more.
Maidenform Launches First-Ever Sport Bra Collection
The Maidenform Sport collection will be available at Kohl’s.
