SGB Update Sports & Fitness

Sisu Mouth Guards Parent Hires COO, CFO

Kathy Capelli comes with a background from the consumer goods industry, having spent the last seven years at Flatout Bread where she was instrumental in growing the business until it was acquired in 2015.

Fitbit Acquires Assets From Pebble

Fitbit has acquired specific assets of Pebble, including key personnel and intellectual property related to software and firmware development. The acquisition excludes the company’s hardware products.

VF Corp.’s International Chief To Retire

Karl Heinz Salzburger, vice president and group president, VF International, will retire at the end of 2017. Aidan O’Meara, who currently runs the Asia-Pacific region, will assume the role in April 2017.

American Apparel Warns Of Impending Layoffs

American Apparel told nearly 3,500 employees in Southern California that they may lose their jobs on January 6 depending on the outcome of a likely sale to Gildan Activewear.

Multiple Buyers Arrive For Performance Sports Group

The prospective buyers include KKR, Bain Capital LP, Apollo Global Management, TPG Capital and Sycamore Partners would compete against a stalking horse bid led by Sagard Capital Partners in a bankruptcy auction set for January 30.

Adidas Now Includes Boost Technology In Football Boot

Adidas Football released a branded film supporting the launch of Adidas’ new Red Limit collection, which features the new ACE17+ PureControl (aka the first time Adidas’ Boost technology has been included in a football boot).

Life Time Holds Fifth Annual Commitment Day 5K

New for 2017, a Virtual 5K is available to anyone in North America to “start the year on the right foot by marking their pledge with action toward a year of better health.”

SFIA Sports Tech Conference Returns To CES

The Sports Tech Conference, presented by the Sports & Fitness Industry Association (SFIA), at CES 2017 will feature; NFL Hall of Famers, Warren Moon and Ronnie Lott; Olympic Gold Medalist, Nathan Adrian; Microsoft Corporate VP and Chief Evangelist, Steve Guggenheimer; and Executives from ESPN, BMW and Amer Sports.