SGB Update Sports & Fitness
Adidas Will Gift An Island For Breaking NFL Combine Record
Adidas Football is offering the opportunity to win an island to the pro prospect in Indianapolis who breaks professional football’s recognized 40-yard dash record.
Denver Formally Opens Up Talks For Outdoor Retailer
Governor John Hickenlooper, Senator Michael Bennet and Senator Cory Gardner on Monday sent a joint letter to the Outdoor Retailer Show to encourage its consideration of Colorado as the new home of its trade show.
Gym Source Announces New Store in Wilmington, DE
“We think the first state, Delaware, should have the first and best in specialty fitness equipment.” said Richard Miller, Gym Source’s founder and CEO.
Nike And FIBA Partner To Grow Basketball Globally
The agreement makes Nike the official partner for product and marketing at FIBA’s biggest competitions, including the FIBA Basketball World Cup.
Downlite Receives Global Recycled Standard Certification
The down and feather processor and supplier’s outdoor partners include Patagonia, The North Face and Columbia.
Invista Mulls Sale Of Apparel And Advanced Textiles Business
Invista is exploring strategic alternatives for its Apparel & Advanced Textiles business, including Lyrca and Coolmax fiber. These alternatives include potentially selling, or retaining and further investing in the business within Invista.
VF Corp. Acts To Minimize Impacts On Endangered Forests
The parent of The North Face, Vans and Timberland released its Forest Derived Materials Policy, which sets formal guidelines for the company’s purchasing preferences and use of sustainable forest materials and products.
Berkshire Hathaway’s Apparel And Footwear Brands Slip In 2016
Berkshire Hathaway reported its revenues among its apparel and footwear brands, which includes Russell Athletic and Brooks, declined $81 million, or 1.9 percent, in 2016, according to its just-released 10K filing. The decline reflected lower footwear sales and the impact of a divestiture by Fruit of the Loom in 2015.
F2C Nutrition Extends Partnership With Ironman Champ
F2C Nutrition extended its partnership with Ironman Champion and two-time Olympian Brent McMahon.
EverybodyFights To Open New York City Location
The New York City location will be the boxing-fitness company’s third company-owned gym, joining two locations in Boston, MA.
Allett To Attend Outdoor Retailer
Allett, a minimalist wallet and carry product company based in San Diego, has decided to attend Outdoor Retailer.
Bass Pro Shops Announces 2017 Fitness Series Dates
Early registration opened for the 2017 Bass Pro Shops Fitness Series, the 11th annual lineup of races and runs celebrating health and wellness, outdoor adventures and wildlife conservation in the beauty of the Ozarks.
HanesBrands Earns 10th United Way Campaign Excellence Honor
HanesBrands has pledged $2.1 million this year for the United Way of Forsyth County and surrounding communities, as well as donated food items and volunteer hours to community agencies.
Athleta Seeing ‘Excellent Growth’
While Gap Inc. doesn’t break out the women’s fitness chain’s performance, Gap Inc.’s CEO Art Peck said Athleta continues to show “excellent growth” and remains “bullish” on its expansion potential.
Adidas Launches Shoe To Chase Two-Hour Marathon
Adidas unveiled the Adidas Adizero Sub2, a marathon shoe designed to take athletes below the two-hour barrier.
