SGB Update Sports & Fitness

Adidas CEO: We’re Not Selling Reebok

“We are not going to sell Reebok because we are still very confident of the strategic position of the brand,” Adidas CEO Kasper Rorsted said at the company’s meeting,

Sport Chek’s Q1 Comps Slide 4.3 Percent

Canadian Tire Corp. reported FGL Sports’ retail sales were down 1.4 percent and same-store sales were down 2.7 percent in the first quarter of 2017. Same-store sales at Sport Chek were down 4.3 percent.

Dick’s Sporting Goods Shakes Up Leadership Team

Among other changes, André Hawaux, COO, is retiring while Lauren Hobart, formerly head of marketing, becomes president.
Keri Jones, formerly at Target, will join the company as EVP and chief merchant.

G-Form Adds To Athlete Roster

Kevin Peraza and Colton Walker join a star-studded BMX roster that includes 2016 Rio Gold Medalists Connor Fields and 10 time X-Games medalist Kevin Robinson.

Riddell And USA Football Extend Partnership Through 2022

As the official protective equipment partner of USA Football, Riddell will continue to assist in fulfilling the organization’s annual grant program, which will award nearly $2 million in 2017 to scholastic and youth football teams.

Adidas Sells TaylorMade To KPS Capital Partners

KPS Capital Partners LP will acquire the TaylorMade Golf Company – including the TaylorMade, Adams and Ashworth brands – from Adidas AG for a total consideration of $425 million.

Under Armour’s Kip Fulks Shifts To Strategic Advisor

In his new role, Kip Fulks will lead key strategic initiatives at the company, leveraging his broad-based experience throughout critical areas of the organization, with an initial focus on improving operational efficiency within the business.

Calia And Dick’s Sporting Goods Pledge $200,000 For Girls Team Sports Projects

The Dick’s Sporting Goods Foundation and Calia by Carrie Underwood, a fitness and lifestyle brand created in partnership with Dick’s Sporting Goods and multi-platinum superstar, Carrie Underwood, announced plans to fully fund girls team sports projects on education crowdfunding platform, DonorsChoose.org.