SGB Update Sports & Fitness

Adidas CEO: We’re Not Selling Reebok
“We are not going to sell Reebok because we are still very confident of the strategic position of the brand,” Adidas CEO Kasper Rorsted said at the company’s meeting,

Sport Chek’s Q1 Comps Slide 4.3 Percent
Canadian Tire Corp. reported FGL Sports’ retail sales were down 1.4 percent and same-store sales were down 2.7 percent in the first quarter of 2017. Same-store sales at Sport Chek were down 4.3 percent.

Dick’s Sporting Goods Shakes Up Leadership Team
Among other changes, André Hawaux, COO, is retiring while Lauren Hobart, formerly head of marketing, becomes president.
Keri Jones, formerly at Target, will join the company as EVP and chief merchant.

G-Form Adds To Athlete Roster
Kevin Peraza and Colton Walker join a star-studded BMX roster that includes 2016 Rio Gold Medalists Connor Fields and 10 time X-Games medalist Kevin Robinson.

Skechers Performance Returns As Sponsor Of Ironman European Tour
Skechers Performance, a division of Skechers USA Inc., is returning as the Official Running Shoe sponsor of the 2017 Ironman European Tour.

Adidas Promotes Gil Steyaert To Global Operations Chief
Adidas stated that its supervisory board had promoted Western Europe head Gil Steyaert to global operations chief and elevated Karen Parkin, human resources head since 2014, to the executive board.

Riddell And USA Football Extend Partnership Through 2022
As the official protective equipment partner of USA Football, Riddell will continue to assist in fulfilling the organization’s annual grant program, which will award nearly $2 million in 2017 to scholastic and youth football teams.

Smartwool Names Scott Bowers As VP Of Sales
Bowers will oversee all global wholesale, retail and e-commerce sales efforts for the brand.
NSGA Sporting Goods Market Report Shows Retail Sales Increase In 2016
According to the report, consumer retail sales of sporting goods equipment, athletic footwear and athletic apparel increased 2 percent in 2016.

Adidas Sells TaylorMade To KPS Capital Partners
KPS Capital Partners LP will acquire the TaylorMade Golf Company – including the TaylorMade, Adams and Ashworth brands – from Adidas AG for a total consideration of $425 million.

Smartwool Hires New European Sales Team
The company’s new European sales team will be led by Smartwool EMEA Brand & Sales Director Genevieve Peterson.

Asics America Partners With PHIT America
The partnership will support new physical activity programs throughout U.S. schools by leveraging the PHIT America GO! Grants program.

Hydro Flask Adds To Leadership Team
The producer of insulated stainless steel flasks added two new directors and a corporate social responsibility manager.

Under Armour’s Kip Fulks Shifts To Strategic Advisor
In his new role, Kip Fulks will lead key strategic initiatives at the company, leveraging his broad-based experience throughout critical areas of the organization, with an initial focus on improving operational efficiency within the business.

Calia And Dick’s Sporting Goods Pledge $200,000 For Girls Team Sports Projects
The Dick’s Sporting Goods Foundation and Calia by Carrie Underwood, a fitness and lifestyle brand created in partnership with Dick’s Sporting Goods and multi-platinum superstar, Carrie Underwood, announced plans to fully fund girls team sports projects on education crowdfunding platform, DonorsChoose.org.