SGB Update Sports & Fitness

Fabletics Aiming For 100 Locations
TechStyle Fashion Group celebrated the five-year anniversary of Fabletics by announcing the next phase of retail and international expansion, enhanced collections, new additions to the leadership team and an aggressive vision for growth.
Sweet Briar College Partners With Under Armour, BSN Sports
Sweet Briar College in Virginia announced a five-year partnership with BSN Sports and Under Armour.
Boston Marathon Fundraising Raises $36.6 million In 2018 Race
Boston Marathon participants who ran on behalf of more than 260 non-profit organizations raised $36.6 million for charity in the 122nd year of the historic race. The fundraising total represents a 7 percent increase, or $2.4 million, over 2017’s results.
Asics Becomes IPC Official Supplier
The International Paralympic Committee (IPC) announced Asics as an official supplier until the end of 2020 in an agreement that will benefit a number of Para athletes and developing National Paralympic Committees (NPCs).
Buffalo Agency Introduces Buffalo Collective for Emerging Golf, Sport, Lifestyle Brands
Buffalo Agency—the fully integrated marketer representing golf, sport and lifestyle brands globally—has launched Buffalo Collective, a predominantly 12-month immersion program designed to promote a limited number of early-stage and emerging brands with high-appeal offerings and storylines.
North Pole Engineering Acquires The Wahoo GEM Product Line
North Pole Engineering (NPE), a specialist in connected fitness and IoT technologies, announced the acquisition of Wahoo’s GEM product line. GEM is a Bluetooth and ANT+ OEM module built to integrate with fitness equipment like treadmills, stair climbers, rowers, exercise bikes, and ellipticals for sharing exercise data.

ADA To Merge With NBS
ADA and NBS announced plans to merge, effective September 1, 2018. The ADA has agreed to join the NBS group to build a stronger team dealer organization.

Report: Nike’s Executive Exits Driven By Board Coup
According to extensive reporting from The Oregonian, Nike’s dismissal early this year of 11 execs was more than fallout from workplace behavior shortfalls stemming from the #MeToo moment. The article describes the exits as a “dramatic boardroom power play” led by Mark Parker, CEO, and company co-founder Phil Knight to oust Trevor Edwards and many of those aligned with him.
Retail Imports To Set New Record This Month
Driven by increasing consumer demand and rising retail sales, imports at the nation’s major retail container ports are expected to set a new record this month even though new tariffs on goods from China just took effect, according to the monthly Global Port Tracker report released today by the National Retail Federation and Hackett Associates.
SFIA Partners With WFSGI
The Sports & Fitness Industry Association (SFIA) is partnering with the World Federation of the Sporting Goods Industry (WFSGI) to support the promotion of the WFSGI Compliance Labeling Requirements (CLR) Database, which will be operational in late July 2018.
Whistle Sports Raises $28 Million In Funding
Whistle Sports, the entertainment media brand that creates, curates and distributes content for young audiences, announced the company has raised over $28 million in funding.
RYU Apparel Partners With Steve Nash Fitness World & Sports Club Locations
RYU (Respect Your Universe) Apparel Inc. has been chosen by Steve Nash Fitness World & Sports Club (SNFW), the largest fitness club provider in British Columbia, Canada, to supply apparel to the staff and trainers of all 23 current locations and new facilities opening across the province.
June Retail Jobs Increase But Trade War Could Turn Confidence
Retail industry employment in June increased by 50,200 jobs unadjusted over the same time last year despite a seasonally adjusted drop from May of 25,800, the National Retail Federation said Friday. The numbers exclude automobile dealers, gasoline stations and restaurants. Overall, U.S. businesses added 213,000 jobs over May, the Labor Department said.
Puma Reorganizes Global Communications
Corporate communications, brand and product PR as well as employer branding will be brought together and headed up by Kerstin Neuber in her new position as senior head of communications, a newly created role.
NFHS Agrees To Delay Implementation Of NOCSAE Standard On High School Baseballs
SFIA applauded the NFHS decision to extend the implementation date of the new NOCSAE standard for NFHS baseballs to January 1, 2020.