SGB Update Sports & Fitness
Adidas Sets 2019 Rivals Camp Series
Rivals, Next College Student Athlete (NCSA), and Adidas announced the third-annual Rivals Camp Series, featuring the Rivals adizero Combines. All combines are free and open to current high school football players.
Nike Inc. Names G. Scott Uzzell President And CEO of Converse
Nike Inc. announced that effective January 22, 2019, G. Scott Uzzell will become president and CEO of Converse, Inc. Uzzell comes to Converse from The Coca-Cola Company where he most recently served as president, Venturing & Emerging Brands Group (VEB).
Onix Pickleball Signs 2018 Pickleball National Champions
Onix Pickleball, the leader in the sport of pickleball, announced the signing of 2018 Pickleball National Champions, Lucy Kovalova and Matt Wright as members of Team Onix.
Moody’s Affirms Under Armour’s Debt Rating, Outlook Remains Negative
Moody’s Investors Service affirmed Under Armour, Inc.’s Baa3 senior unsecured rating. The rating outlook remains negative. Stated Moody’s apparel analyst, Mike Zuccaro,”The affirmation reflects our expectation for sequential improvement in operating performance and credit metrics over the next 12-18 months as the company advances through the last year of its multi-year transformation plan.”

Nike Smashes Expectations In Q2
Nike Inc. reported earnings rose 10.4 percent in the second quarter ended November 30 on a 9.6 percent revenue gain. Earnings and revenues both topped Wall Street’s targets as margins improved and strong sales were seen in North America and China.
Mizuno Launches Geofencing for Mobile App Push Notifications
Mizuno USA has launched an updated mobile app with a new design and new features, including geofencing technology to optimize their push notification campaigns.
Demo Day To Be Held At Inaugural Racquet & Paddle Sports Conference
Racquet sports professionals can attend, free of charge, the Demo Day and Industry Welcome Party at the USTA National Campus on Wednesday, January 23, 2019. The Demo Day and Industry Welcome Party are part of the inaugural three-day Racquet & Paddle Sports Conference, January 23-25, in Orlando, FL. Complimentary industry registration is required to attend […]

NBA Experience To Open Disney Springs In Spring 2019
The one-of-a-kind destination – developed by Walt Disney Imagineering in collaboration with the NBA – will feature hands-on activities that immerse guests into the world of professional basketball.
Title Nine Partners With OutsidePR
Title Nine, the pioneer retailer of women’s activewear, announced a partnership with OutsidePR to serve as its public relations agency of record.
Oakley Becomes A UCI Mountain Bike Official Partner
The Union Cycliste Internationale (UCI) and Oakley announced a two-year partnership starting in 2019.

UNC Extends Deals With Nike
The University of North Carolina (UNC) announced a a 10-year extension of its contract with Nike. Nike will remain the Tar Heels’ exclusive supplier of athletic footwear and apparel through June 2028. UNC also for the first time revealed Nike’s contract with Roy Williams and other coaches.
RE/MAX Hires Former Under Armour Communications Exec
RE/MAX, one of the world’s leading franchisors of real estate brokerage services, and Motto Mortgage announced the hiring of Kerry McGovern as vice president, communications.
Amer Sports Buyout Begins Thursday
The consortium led by China’s Anta Sports seeking to acquire Amer Sports on December 20 commenced the voluntary recommended public cash tender offer for all the issued and outstanding shares in Amer Sports Corp
Revo Sunglasses Makes Exec Hires
Revo Sunglasses added Gabor Kereszturi as managing director, Europe and Linda Laube to the newly created role of senior vice president, business development.
The FA Expands Merchandise Offering Through New Fanatics Partnership
The Football Association has signed an innovative new deal with Fanatics, the global leader in licensed sports merchandise. The new five-year partnership, which begins this month, will see England fans provided with a greater range of products and broader availability wherever they are in the world, thanks to Fanatics’ revolutionary model for the sports merchandise industry.