SGB Update Sports & Fitness
ABC Fitness Solutions Completes Acquisition Of Glofox
ABC Fitness Solutions (ABC), a provider of software and related services for fitness chains, completed its acquisition of Glofox, a business unit servicing the boutique gym and studio sector within ABC.
Orangetheory Appoints President Of International
Orangetheory Fitness hired Jason Dunlop as president of international, overseeing the brand’s international studio portfolio and ongoing expansion efforts. Dunlop’s resume includes employment with CrossFit, Canada Goose, Starbucks, and Nike.
Venum Extends Deal With UFC
Venum, the French brand, and Ultimate Fighting Championship (UFC) have agreed to a multi-year extension of their global partnership.
Golftec Opens Location Near Baltimore
Golftec announced it opened an instruction and club fitting center in Pikesville, MD, just outside Baltimore.
Adidas To Open Flagship In Warsaw
Adidas has chosen Warsaw for its first flagship ‘Brand Center’ store in Central and Eastern Europe (CEE), the Puls Biznesu Business Daily reported.
Peloton Delays 10-K Filing
Peloton Interactive, Inc. will delay the publication of its annual report. The company said it needs more time to sort out accounting tied to the connected fitness company’s restructuring effort.
Life Time’s CFO To Retire
Life Time Group Holdings, Inc. announced that President and Chief Financial Officer Thomas Bergmann would retire from the company on December 31, 2022. The company also announced that Robert Houghton had been named executive vice president and chief financial officer, effective August 28, 2022.
Team USA Signs Merchandise Deal With Fanatics For 2028 LA Olympics
Team USA signed a long-term agreement licensing Fanatics, Inc. to manufacture and sell Olympic-branded merchandise for the 2028 Summer Olympic Games in Los Angeles, CA.
Basecamp Fitness Signs Development Agreements Adding Seven Studios
Basecamp Fitness signed franchise development agreements to bring seven studios to Boston, Kansas City and Minneapolis-St. Paul.
Dick’s SG Expands Resale Partnership With SidelineSwap
Dick’s Sporting Goods expanded its partnership with SidelineSwap to offer 50 new trade-in events in seven states through 2022.
Portland Design Works Adds Sales and Marketing Manager
Portland Design Works (PDW), the specialist in cycling accessories, hired Kate Echols Moore as sales and marketing manager.
Baltimore Orioles Partner With Fanatics
The Baltimore Orioles and Fanatics announced a new ten-year partnership that will see Fanatics become the team’s official “end-to-end omnichannel retail partner” starting next year.
3STEP Sports Acquires Hoop Group
3STEP Sports, the youth sports club and event operator, has acquired Hoop Group, the grassroots youth basketball brand.
Tommy Hilfiger Appoints Nike VP As Chief Merchandising Officer
Tommy Hilfiger appointed Nadia Azria, most recently Nike’s VP, EMEA, One Nike Market Place, as chief merchandising officer, Tommy Hilfiger Global, effective November 1.
TRX Acquired By Founder In Bankruptcy Proceedings
TRX, which filed for bankruptcy in June to pursue a sale, announced that its founder and former CEO, Randy Hetrick, and partner, Jack Daly, have acquired the fitness brand.
