SGB Update Sports & Fitness
EoS Fitness Opens Latest Florida Location In Tampa Bay Market
The latest EoS Fitness location will open in Lutz, FL, expanding the company’s footprint in the Tampa Bay area, where EoS has five of its eight Florida locations open.
BSN Sports Extends Partnership With The University Of Cincinnati
The University of Cincinnati Athletics Department announced an apparel agreement with BSN Sports. Within the deal, Cincinnati has elected to equip its programs with Jordan Brand and Nike products. The Bearcats were slated to wear Under Armour through 2024.
Five Iron Golf Launches Franchising Program
Five Iron Golf, with 18 locations across the U.S., has introduced its franchising program.
Fabletics Opens Store At University of Southern California
Fabletics opened its first on-campus retail store at the University of Southern California.
Rally House Partners With K-State Athletics
Rally House partnered with K-State Athletics to operate the University’s in-venue and online stores.

Target’s Q1 Profits Top Analyst Targets; Warns On Q2 Outlook
Target Corp. reported a slight decline in earnings on a 0.5 percent increase in sales in the first quarter, but both earnings and sales topped Wall Street targets. Target issued soft guidance for the second quarter, marked by a low single-digit decrease in comparable sales, and said a higher shrink would impact the year’s profitability.

Lululemon’s Global Creative Director Passes Away
Phil Dickinson, Lululemon’s SVP and global creative director and previously a 15-year Nike veteran, has passed away. The cause of his death was not disclosed.
Intense Cycles Hires VP Of Sales
Intense Cycles, based in Temecula, CA, added Mike Carr to its executive team as vice president of sales. He previously worked for Fox Racing and Polaris Industries.
Fanatics Partners With Sky Sports To Launch Online Shop
Fanatics partnered with broadcaster Sky Sports to open a new online shop, shop.skysports.com, for consumers across the UK, Ireland, Germany, Austria, Switzerland and Italy.
Oofos Names Former Telecom Exec To Board Of Directors
Oofos named former T-Mobile CEO John Legere to its board of directors. Most recently, Legere was the CEO of T-Mobile for eight years.

Report: April U.S. Discretionary General Merchandise Retail Sales Fell 7 Percent
Discretionary U.S. general merchandise retail sales revenue fell 7 percent in April 2023 year-over-year and unit sales fell 8 percent according to Circana, formerly IRI and The NPD Group.

On’s First Quarter Profits Surge With 78 Percent Revenue Gain
On Holding AG’s profits tripled in the first quarter on strong margin improvement and 78 percent sales growth. The Swiss running brand’s results easily topped analyst targets. Strength was seen across regions, channels and product groups.
EssilorLuxottica Partners On Persian Gulf Region Retail Initiative
EssilorLuxottica, parent company of Sunglass Hut, Oakley and Ray-Ban, among other eyewear brands, and Chalhoub Group, signed a joint venture for the development of direct eyewear retail in the Gulf Cooperation Council (GCC) region.
Pacsun Opens Second PS Reserve Resale Space In SoCal
Pacsun continues its expansion of PS Reserve, the custom-curated resell platform for limited-edition streetwear apparel, sneakers and accessories, created in partnership between Magnolia Park owner and CEO Miki Guerra and Pacsun.
HanesBrands Extends Long-Term Apparel Partnership With Penn State
HanesBrands and Penn State reported a multi-year extension of its apparel partnership, giving HBI exclusive rights in the mass retail channel.