SGB Update Sports & Fitness

VF Corp.’s Growth Engines Humming in Q4

Led by double-digit growth at The North Face, Vans and Timberland, VF Corp. reported earnings rose 7.0 percent in the fourth quarter on an 8.5 percent sales gain…

Jarden Outdoor Q4 Segment Earnings Fall on Flat Sales

Jarden Corp. reported earnings dropped 21.1 percent at its Outdoor Solutions segment on flat sales in the fourth quarter ended Dec. 31, 2013. The segment owns 26 sporting goods brands, including several in use by athletes competing in the Winter Olympics

Hackers Force Retailers and Bankers to Partner on Cybersecurity

In the wake of continued theft of customer data, a coalition of trade associations representing the merchant and financial services industries announced a new cybersecurity partnership to explore paths to increased information sharing, better card securit

STX Partners with Major League Lacrosse

Baltimore-based STX has partnered with Major League Lacrosse, the outdoor lacrosse league, to provide equipment to MLL players for the 2014 season…

Bergans of Norway Appoints Elite Freeride Skier

Bergans of Norway announced Lorraine Huber joins its roster of international athletes. At the age of 34, Huber is a top 10 ranked freeride skier and a true pillar of the skiing community…

Flip Flop Shops Expands into South Africa

On the heels of announcing expansion plans in the Middle East, Flip Flop Shops announced plans to establish and develop 25 additional shops throughout South Africa, Zimbabwe and Mauritius…

Newton Running Appoints VP of Marketing

Newton Running has hired Mike Nesladek as vice president of marketing. Nesladek, with fifteen plus years of marketing experience, joins Newton from Anheuser-Busch…

Horny Toad Reveals Latest Hires

Horny Toad, which recently completed its hand off of the Nau apparel brand to the owners of South Korea's Black Yak outdoor brand, revealed three key personnel changes aimed at propelling its core Horny Toad apparel brand to…

Under Armour and Nike Settle Trademark Infringement Lawsuit

Under Armour and Nike agreed to settle a trademark infringement lawsuit over Under Armour's use of the “I Will” slogan. The terms of the settlement weren't disclosed. The suit alleged Nike in an advertising campaign has used Under Armour's

Outsiders Ball Gets Pro Bono Marketing Support From Minneapolis Firm

The Outdoor Foundation, the charitable arm of the Outdoor Industry Association, said the Minneapolis marketing agency Periscope has agreed to become the pro bono agency of record for the Outsiders Ball, which raised more than $350,000 for youth outreach p