SGB Update Sports & Fitness
Driftwood Media Hires Hanback
Driftwood Media, a media relations and communications agency providing expertise to the outdoor industry, announces the hire of Clay Hanback as a media relations and new media technologies specialist…
Scott Sports Hit Hard in Latest European Bike Heist
Scott Sports SA reports that thieves broke into the warehouse at its headquarters in Givisiez, Switzerland June 1 and stole about $1 million worth of high-end bikes…
Former Nike Exec to Lead Spanx
Spanx, Inc., the Atlanta-based shape wear specialist, appointed Jan Singer, formerly corporate vice president of global apparel and corporate vice president of global footwear at Nike Inc., as its CEO…
The Running Event Ranked Among Top Trade Shows
The annual running specialty trade show in Austin, known as The Running Event (TRE), has again been named to the top 10 list of the fastest growing trade shows in the country…
Delta Apparel Consolidates Manufacturing Production
Delta Apparel, Inc. plans to consolidate fabric production for basic, blank tee shirts to its Ceiba Textiles facility in Honduras…
Simms Announces Changes in Marketing Team
Simms, a manufacturer of waders, outerwear and technical fishing apparel and accessories, has added new talent to its marketing team in Bozeman, Mt…
Outdoor Life Announces Grant Program for Sportsmen’s Access Projects
Outdoor Life announces the expansion of its Open Country program…
Herff Jones Rebrands Company ‘Varsity Brands’
Herff Jones, the parent of BSN Sports, announced a comprehensive rebranding effort that reflects the company's accelerated growth, enhanced collaboration and improved ability to serve customers…
Weatherby Appoints Director of Marketing
Weatherby, Inc. promoted Justin Moore to director of marketing…
ATA Show to Split Venues Between Indy and Louisville
The Archery Trade Association (ATA) will bring the industry's largest trade show back to the Kentucky Exposition Center in 2016, 2019 and 2024…
Coolcore Scores High in Hohenstein Testing
Coolcore said its chemical-free fabric has become the first product worldwide to be awarded the Hohenstein Quality Label: ‘Innovative Technology – Cooling Power’…
Probar Adds to Executive Sales Team
Probar named Gregg Lawson to the company’s executive sales team as sales director, alternative channels…
Quiksilver/Roxy Partner with Flip Flop Shops to Help Fight Heart Disease
Quiksilver and Roxy have teamed up with Flip Flop Shops in support of the retailer's “the Heart To Sole: Creating a Stress Free America” campaign. Throughout the month of June, Roxy and Quiksilver will donate fifty cents from the sale of two limited
Keen Launches Follow Your Feet Campaign
Keen is launching Follow Your Feet, a campaign to show the brand’s fans and future fans how each individual action can add up to something bigger. This call-to-action campaign weaves together stories from inspiring Keen ambassadors, deserving non-pr
Oliberté Hires PR Firm
Turner PR added Oliberté to the agency’s fashion and lifestyle portfolio. Turner will serve as the brand’s U.S. PR agency of record…
