SGB Update Sports & Fitness

New Helly Hansen Parent Lifts Outlook on Strong Q2

Kontoor Brands Inc., which completed its acquisition of Helly Hansen in June, raised its outlook for the year due to better-than-expected results in the second quarter and tariff-mitigation efforts. The second quarter was boosted by better-than-expected revenue growth from its Wrangler denim businesses as well as a stronger-than-expected contribution from Helly Hansen.

Titleist Parent’s Q2 Sales Expand 5 Percent

Acushnet Holdings, Corp., the parent of the Titleist and FootJoy golf brands, reported second-quarter results that showed increases of 5.4 percent in sales, 5.9 percent in net income, and 9.2 percent in adjusted EBITDA, but earnings and sales trailed Wall Street expectations. The sales gains were driven by higher net sales in Titleist golf equipment, primarily due to increased average selling prices for golf clubs and higher sales volumes for golf balls.

Gildan Partners With S&S Activewear on Distribution Deals for Imprintables Channel

Gildan has granted S&S Activewear exclusive wholesale distribution rights to its American Apparel brand for the U.S. imprintables market. It also reached an agreement for S&S to become the exclusive wholesale distributor of its brand portfolio, which includes Gildan, Comfort Colors, American Apparel, and Champion, in the Canadian imprintables market.

NSGA Appoints John Davenport of Play It Again Sports Parent to Association Board

John Davenport is the manager of buying operations for Winmark and is a 36-year veteran of the resale and sporting goods industries. He joined Winmark in 1989 and has held various buying and operational roles that have contributed to the growth and evolution of Winmark’s resale brands, including Play It Again Sports.

Adanola Secures Investment from Story3 Capital Partners

Adanola, the UK-based direct-to-consumer women’s activewear brand, complemented by a curated wholesale network, received a “significant” minority investment from Story3 Capital Partners, the Los Angeles, CA-based private equity firm.

Life Time’s Debt Ratings Upgraded by Moody’s

Life Time, Inc.’s debt ratings were upgraded due to the fitness chain’s continued improvement in free cash flow generation, operating performance and steady deleveraging. Moody’s said, “Club expansion, including the addition of more than 20 new centers over the past two years and strong low double-digit same-store-center revenue growth, has been driving earnings growth, leading to a steady reduction in leverage.”

Beachbody Shrinks Q2 Loss Despite Steep Revenue Decline

The Beachbody Company, Inc. narrowed its loss in the second quarter ended June 30 and saw its seventh consecutive quarter of positive adjusted EBITDA, although sales declined 42.0 percent due to its pivot last fall from a multi-level marketing (MLM) to a single-level affiliate program.

Pickleball Kingdom to Open Third Wisconsin Club

Pickleball Kingdom Sun Prairie has a target opening in December 2025 and will be led by franchisees Rama Chandra Siripurapu and Chandrakanth Singireddy of Pickle Pals, LLC.