Wish Unveils Shoppable Video Feature
Wish, the mobile e-commerce platform, announced the rollout of Wish Clips, its shoppable video feature.
JD Sports Raises Full Year Profit Outlook
JD Sports Fashion Plc said that total same-store profits for the twenty-two weeks to January 1 were more than 10 percent ahead of the same period in 2020 with equally positive performance across the Black Friday and Christmas period.
Nike To Return To Beaverton Headquarters On May 2
Nike announced a “phased return” to U.S. offices, with most workers required back by May 3.
Camping World Collaborates With Eddie Bauer
Camping World Holdings, Inc. announced a partnership with Authentic Brands Group (ABG) to launch a line of towable and motorized RVs under the Eddie Bauer name, as well as expand Eddie Bauer assortments across its store base and online.
Lids Launches E-Commerce Site For Limited Product Releases
Lids has launched a new website, LidsHatDrop.com, for exclusive product drops.
Report: Super Bowl Generated $170M In In-Game Brand Exposure
NFL sponsors Nike, Pepsi and Bose scored highest in brand exposure during the 2022 Super Bowl, according to a report by Hive and Elevate obtained by CNBC.
Mindbody Executes Multi-Year Agreement With Exos
Mindbody announced it renewed its strategic partnership with Exos. The three-year agreement will see Exos using Mindbody’s technology across its more than 200 locations.
Allbirds Opens Store In Carlsbad
Allbirds announced it opened a retail store and community center in Carlsbad, CA. It is the brand’s second store in the San Diego area and 37th globally, with locations across North America, Asia and Europe.
Crocs Completes Acquisition Of HeyDude
Crocs, Inc. announced it has completed its previously announced acquisition of HeyDude, a privately-owned casual footwear brand. The closing is effective February 17, 2022.
Hibbett Sees Q4 Results Coming In Below Guidance
Hibbett, Inc. said fourth-quarter results will come in below guidance due to lower traffic and transaction counts in the back half of the quarter. EPS is now expected in the range of $1.18 to $1.25 against guidance of $1.85 to $2.05. Same-store sales decreased 1.0 percent which is below guidance of positive high single-digit comp sales.
Fanatics To Acquire Mitchell & Ness
Fanatics has partnered up with a number of celebrities, including the rapper Jay-Z and the D’Amelio family of TikTok fame, to purchase Mitchell & Ness, best known for its throwback jerseys. The deal valued Mitchell & Ness at about $250 million, according to reports.
Allbirds Launches Resale Platform
Allbirds, on Thursday, launched a resale platform called Allbirds ReRun that allows customers to trade in their Allbirds shoes for a $20 store credit.
Elevate Outdoor Appoints Global Marketing Director
Elevate Outdoor Collective, formerly K2-MDV Holdings, has appointed Max Kalbfell as global marketing director. Kalbfell’s area of responsibility focuses on the company’s three brands—Völkl, Marker and Dalbello.
Dick’s SG Partners With SidelineSwap
Dick’s Sporting Goods announced it has partnered with SidelineSwap, the online marketplace for new and used sporting goods, in a series of trade-in events that allows athletes to turn their used gear into Dick’s for store credit.
Under Armour’s Debt Ratings Outlook Revised To Positive
S&P Global Ratings revised its debt ratings outlook on Under Armour to positive from stable. The rating agency said Under Armour’s credit measures remain strong due to its high demand, reduced promotional pricing and higher than normal cash balances.
