SGB Update

Saysh Closes $8 Million Series A Round Led By IRIS, Athleta

Saysh, the lifestyle brand co-founded by Olympian Allyson Felix and her brother and business partner Wes Felix, announced its Series A round closed at $8 million, led by specialist consumer fund IRIS and Gap Inc.’s activewear brand Athleta.

Amazon Prime Day 2022 Begins July 12

Amazon’s annual shopping event, Amazon Prime Day, will officially kick off at 3AM ET / 12AM PT on Tuesday, July 12th, and run through Wednesday, July 13th, the company announced on Thursday

Fleet Feet To Acquire Marathon Sports

Fleet Feet, the franchisor of locally-owned and operated running stores in the U.S., announced that it has agreed to acquire New England-based running retailer Marathon Sports and its soundRunner and Runner’s Alley brands. 

Timberland Treks Into The Metaverse Via Fortnite

Timberland has stepped into the metaverse with the launch of its semiannual Construct: 10061 design program within Fortnite to engage customers in an updated product design process that blends physical and virtual experiences. 

Playermaker Raised $40 Million In Funding Round

Playermaker, the manufacturer of the wearable sports performance tracker, has raised $40 million in funding to date, led by Ventura Capital Group, with additional investment by MIG Capital, Pegasus Tech Ventures, and others.

Polygiene Group Hires New CFO

Polygiene Group, the maker of antimicrobial technologies and odor control solutions based in Sweeden, has appointed Niklas Blomstedt as its chief financial officer, succeeding current CFO Nina Forsvall.

Nike And Apple Team Up On Sports Content

Apple has finalized a multi-year first-look feature deal to develop and produce sports films with Nike-owned studio Waffle Iron Entertainment for the Apple TV+ streaming service. 

i9 Sports Opens 200th Location

Tampa Bay-based i9 Sports, the youth sports league franchise, recently announced opening its 200th location.

Caleres’ Debt Rating Outlook Revised Upward

S&P Global Ratings revised its rating on Caleres, Inc. to positive from stable. The rating agency noted that Caleres reported stronger-than-expected sales and margin expansion in the first quarter of fiscal 2022 across its two main brands, with sales returning to about pre-pandemic levels, reflecting the strengthening consumer demand.

F45 To Open First Hotel Studio At Hilton Austin

F45 Training Holdings, Inc. announced plans to break ground on a new fitness studio at the downtown Hilton Austin, TX, the first F45 studio to operate inside a hotel worldwide.

May Retail Sales Unexpectedly Decline Amid Inflationary Pressures

Retail sales fell 0.3 percent in May from the prior month, the Commerce Department said Wednesday. Economists surveyed by Refinitiv expected sales to rise 0.2 percent. May marked a slowdown from the gain of 0.7 percent in April and the first decline in retail sales in five months.