SGB Update

Occupancy Levels At Western Mountain Destinations Continue To Decline

Once again, occupancy totals for Summer 2022 across mountain destinations in western states continued to drift down from last year’s boom in pent-up demand travel and compared to the pre-pandemic record of 2019, according to the most recent Monthly Market Briefing released by DestiMetrics.

Fanatics Expands Partnership With Detroit Lions To Create Omnichannel Shopping Experience 

Fanatics and the Detroit Lions extended its multi-year deal, expanding on their existing e-commerce partnership, which now sees Fanatics become the team’s end-to-end omnichannel retail partner. A cornerstone of the new partnership is Fanatics’ investment to reinvent the in-venue retail experience for consumers, highlighted by Lions Supply, a new team store inside Ford Field. 

Peloton To Face Lawsuit Over Availability Of Fitness Classes

U.S. judge on Thursday ruled that Peloton Interactive Inc. must face a proposed class action lawsuit accusing the bike and treadmill maker of misleading customers about the “ever-growing” size of its library of on-demand fitness classes, according to a report from Reuters.

Natural Fiber Welding Names New CFO

Natural Fiber Welding (NFW), the manufacturer of clean technology to increase the performance of plant-based textiles for the circular economy supporting the footwear industry, recently hired Rob Salter as CFO.

JCPenney Appoints CFO

JCPenney announced it hired Stephanie Plaines as CFO effective immediately.

Brooks Running Sees Double-Digit Growth In Q2

Brooks Running reported sales grew 11 percent in the second quarter year over year. In the face of ongoing economic and supply chain stressors, Brooks said it began to meet strong demand in May, keeping the company on track for projected double-digit revenue growth in 2022.

iRayUSA Hires Sales Representation

iRayUSA, the Texas-based designer of thermal night vision devices, hired Tim Bailey & Associates and Chilton Military Marketing as sales representatives for the brand.