Outdoor Research Partners with JAM Media
Outdoor Research has partnered with Julie McFadden of JAM Media to enhance PR efforts. Julie McFadden has worked in marketing for the past 14 years, including much success in the outdoor industry.. She has been working with Exped since 2001, which Outdoor
PrimaLoft Lands Special Forces Deal
The U.S. Special Forces, which includes the Navy SEALs, Army Rangers, Delta Forces and the Air Force, has adopted PrimaLoft – Insulation Technology as the insulating layer for its Protective Combat Uniform (PCU). PrimaLoft was originally developed in the
Hayes Brothers Snowboards Hires Schorr as N.E. Rep
Hayes Brothers Snowboards has hired veteran industry sales rep, Jeff Schorr. Jeff will handle sales throughout the northeast, along with taking on some sales manager duties. Founder Steve Hayes said, “Hayes Brothers has made solid inroads without any sal
Huffy Corp. Seeks Approval to Sell Snowboard Business
Huffy Corporation has filed a motion seeking approval from the Bankruptcy Court to sell certain intangible assets including trademarks and patents used in its snowboard business under the brand names of LAMAR(R) and LTD(R). Huffy has entered into an agree
Rossignol H1 Net Suffers from Delay in Ski Deliveries
Rossignol reported that net profit for the first half shows a significant fall compared with 2003/2004. Sales for the first six months amounted to €199.1m, down 0.4% at current exchange rates but up 3.2% on a constant exchange rate basis. Consolidated n
Forzani to Bow New 75,000 SF Sport Chek Store
The Forzani Group Ltd. announced the opening of the 75,000 square foot Place d'Orleans Sport Chek Supercentre on December 3, its largest store to-date. In addition to it's regular product assortment, the store will also include a new outdoor de
Interbike Offers Savings to Exhibitors
Interbike has inked a deal offering major savings for exhibitors at the 2005 Interbike International Bicycle Expo through a new agreement with GES Expositions. The new program will cut costs on basic services, including labor for booth set up, selected fu
Chaos Launches new Logo for Show Season…
CHAOS–Threads for Heads has launched a newly revised logo for the SIA and Outdoor Retailer shows. Chaos and its sister Brand Moon Shadow have projected a sales increase of 50% this year. Chaos says that these two brands have accomplished this target for
Atlas Moves to Berkeley
Atlas Snow-Shoe Company has moved to a larger facility across the bay in Berkeley, California. The new facility is located in the “light industrial” section that spans Berkeley and Emeryville, home to many cutting edge and creative companies. The move fa
Outside Sales Manager — Sport Chalet
Sport Chalet seeks an experienced Sales Manager for our outside sales force in CA & NV. Responsible for developing, directing and evaluating sales efforts and new business opportunities. Direct sales objectives, strategies, and budgets…
Alpina Sports Corp named as new Canadian Distributor
On the heels of a transition of ownership of the US based Alpina Sports Corp, more news; the organization announces it has expanded its distribution into Canada. Heading the Canadian sales team will be Mike Doble, National Sales Manager who joined Alpina
Collegiate Pacific to Acquire Orlando Team Sports
Collegiate Pacific has executed a Letter of Intent to acquire Orlando Team Sports (OTS). Founded in 1994, Orlando Team Sports is believed to be the largest and fastest-growing team sporting goods distributor in the state of Florida, covering the state fro
Snyder Promoted to Product Manager at Thule
Two years ago, Darren Snyder handed in his apron and spoke wrenches for a chance to climb behind the wheel of a Thule Envoy van and crisscross the Western states to visit Thule retailers, consumer events, and support Thule reps. After shaking hands with
Hi-Tec Announces Several Key Promotions
Hi-Tec Sports USA, has announced the addition of Kevin R. Adametz to the Hi-Tec/Magnum management team in the position of Eastern Sales Director. Kevin joins the outdoor and tactical footwear company with a wealth of experience in sales, key account mana
Thorlo Inks Deals with Ski Resorts
THORLO has joined forces with selected premier US ski and snowboard resorts to sponsor on-mountain activities, events, and competitions this winter. Thorlos is the Official Sock of Aspen/Snowmass, Durango Mountain Resort, Telluride Ski and Golf, and Taos